Marketing Manager
Hybrid (Lagos, Nigeria)NGN 0full-timePosted 11mo ago
About the role
Marketing Manager at Prospa (Lagos, Lagos State, Nigeria or Remote) to drive product marketing, community engagement, and growth initiatives for a Nigerian entrepreneur-focused neo bank SaaS platform.
Responsibilities
- Product Positioning: Develop compelling product positioning and messaging tailored to target audiences, supported by market research and competitive analysis.
- Go-to-Market Strategy: Lead planning and execution of go-to-market strategies for new product launches and feature releases, coordinating across product, sales, and customer success.
- Community Management: Manage and nurture a dynamic user community across social media, forums, and user groups, engaging with members and gathering feedback.
- Growth Marketing: Implement growth marketing strategies to improve user acquisition and retention, optimize funnels, onboarding, and lifecycle journeys.
- Content Development: Create marketing materials (blog posts, case studies, whitepapers, demos) and collaborate with stakeholders to highlight product value.
- Performance Analysis and Optimization: Monitor key metrics and optimize campaigns using data-driven insights.
Qualifications
- 5+ years of experience in product marketing, community management, and growth marketing in technology or SaaS.
- At least 3 years experience leading a team.
- Bachelor’s degree in Sales, Marketing, Business Administration, or related field.
Skills
Required:Product marketingGo-to-Market strategyCommunity managementGrowth marketing
Nice to have:Content development
Benefits
- Competitive Salary (local currency ₦)
- Medical Cover
- Paid Time Off
- Pension
- Learning & Development Programme
Last updated May 6, 2026. Interested? Apply on the company site.
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