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Marketing Generalist

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Hybrid (San Francisco)$90k - $120k + equityFull-timePosted 11mo ago

About the role

Marketing Generalist role at FurtherAI focused on building and scaling the marketing engine across content, social, design, product marketing, events, and GTM initiatives. Requires hands-on execution, two+ specialties, and comfort with ambiguity in a fast-paced startup.

Responsibilities

  • Draft, design, and publish content across LinkedIn, X, and YouTube
  • Write short-form posts, long-form blogs, and GTM stories
  • Capture and edit short-form videos (team spotlights, product demos, customer pieces)
  • Create graphics, thumbnails, event visuals, decks, and one-pagers
  • Build marketing assets in Canva and Adobe Suite (bonus for Figma)
  • Elevate brand consistency across all channels
  • Write launch copy, product explainers, and customer stories
  • Develop assets for new features, events, and announcements
  • Maintain and execute a monthly content and launch calendar
  • Make basic updates in Webflow (case studies, product pages, landing pages)
  • Manage content libraries and organize creative assets
  • Track content performance and report weekly insights
  • Deliver weekly updates on competition and industry trends
  • Identify content gaps and propose experiments for social, video, and GTM channels
  • Support event preparation (signage, print materials, booth graphics, executive collateral)
  • Coordinate content capture during events and repurpose for other channels

Qualifications

  • 2–3+ years of hands-on marketing experience at a startup (excluding internships)
  • Depth in at least two marketing areas (e.g., social + design, content + email, video + brand)
  • Clear, concise writer with strong attention to detail
  • Good design eye and ability to quickly produce polished marketing materials
  • Comfort with ambiguity and transforming loose ideas into crisp outputs
  • Strong organizational skills and reliability across multiple projects
  • Experience using Canva and Adobe Suite
  • Bonus: familiarity with Figma, Webflow, video editing, or HubSpot
  • Super bonus: interest in AI or background in B2B SaaS/insurance (not required)

Skills

Required:Content creationSocial mediaDesignCommunication
Nice to have:Video editingWebflowFigma
Last updated Aug 26, 2026. Interested? Apply on the company site.
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About FurtherAI

AI Workforce for the Insurance Industry

FurtherAI is a domain-specific AI for the insurance industry. Our AI Assistant automates complex workflows like submission intake, policy comparisons, and underwriting audits - making teams faster, smarter, and more efficient. Leading insurers, reinsurers, MGAs, and brokers rely on FurtherAI to drive better decisions at scale. Backed by top investors including Y Combinator, Nexus, South Park Commons, and Converge, FurtherAI supports customers writing over $15B in premiums across all 50 states.

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