Marketing Generalist
About the role
Marketing Generalist role at FurtherAI focused on building and scaling the marketing engine across content, social, design, product marketing, events, and GTM initiatives. Requires hands-on execution, two+ specialties, and comfort with ambiguity in a fast-paced startup.
Responsibilities
- Draft, design, and publish content across LinkedIn, X, and YouTube
- Write short-form posts, long-form blogs, and GTM stories
- Capture and edit short-form videos (team spotlights, product demos, customer pieces)
- Create graphics, thumbnails, event visuals, decks, and one-pagers
- Build marketing assets in Canva and Adobe Suite (bonus for Figma)
- Elevate brand consistency across all channels
- Write launch copy, product explainers, and customer stories
- Develop assets for new features, events, and announcements
- Maintain and execute a monthly content and launch calendar
- Make basic updates in Webflow (case studies, product pages, landing pages)
- Manage content libraries and organize creative assets
- Track content performance and report weekly insights
- Deliver weekly updates on competition and industry trends
- Identify content gaps and propose experiments for social, video, and GTM channels
- Support event preparation (signage, print materials, booth graphics, executive collateral)
- Coordinate content capture during events and repurpose for other channels
Qualifications
- 2–3+ years of hands-on marketing experience at a startup (excluding internships)
- Depth in at least two marketing areas (e.g., social + design, content + email, video + brand)
- Clear, concise writer with strong attention to detail
- Good design eye and ability to quickly produce polished marketing materials
- Comfort with ambiguity and transforming loose ideas into crisp outputs
- Strong organizational skills and reliability across multiple projects
- Experience using Canva and Adobe Suite
- Bonus: familiarity with Figma, Webflow, video editing, or HubSpot
- Super bonus: interest in AI or background in B2B SaaS/insurance (not required)
Skills

About FurtherAI
AI Workforce for the Insurance Industry
FurtherAI is a domain-specific AI for the insurance industry. Our AI Assistant automates complex workflows like submission intake, policy comparisons, and underwriting audits - making teams faster, smarter, and more efficient. Leading insurers, reinsurers, MGAs, and brokers rely on FurtherAI to drive better decisions at scale. Backed by top investors including Y Combinator, Nexus, South Park Commons, and Converge, FurtherAI supports customers writing over $15B in premiums across all 50 states.
More open roles at FurtherAI
- Social Media Specialist9mo agoSan Francisco · Operations
- Solutions Engineer10mo agoSan Francisco, CA
- Create your own role10mo agoHybrid (San Francisco, CA) · Operations
- Senior Software Engineer - Backend/Fullstack10mo agoSan Francisco, CA
- Forward Deployed Engineer10mo agoHybrid (San Francisco, CA) · Engineering
