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Product Director, Video Products

Cantina· Product
Apply on company site
California$200k - $260kFull-timePosted 10mo ago

About the role

Cantina seeks a product director to own the entire video experience on the Cantina platform, from creation and editing tools to publishing workflows, partnering with cross-functional teams to define strategy, roadmap, and execution for AI-driven video content.

Responsibilities

  • Own all video products at Cantina, from ideation to launch, ensuring a seamless creator experience.
  • Partner closely with engineering, client teams, design, and data to ship high-quality video features
  • Work closely with the executive team on strategy, prioritization, and roadmap decisions.
  • Talk to creators and users directly to gather feedback and insights for iterative product improvements
  • Define and iterate on video creation and editing workflows, including trimming, effects, filters, publishing, and sharing.
  • Balance short-term execution with long-term product strategy to scale Cantina’s video platform.
  • Ensure all video products are intuitive, performant, and meet the expectations of a diverse creator base

Qualifications

  • 7+ years of experience in product management, ideally with 3+ years in video creation tools, video editing, or video platform products
  • Strong understanding of consumer video products and workflows (CapCut, Instagram Reels, iMovie, TikTok, or similar).
  • Interest and familiarity with AI or generative media, with the ability to understand model capabilities as they apply to video creation
  • Founder mentality: resourceful, hands-on, and comfortable navigating ambiguity.
  • Experience with real-time video rendering, AI-driven video effects, or mobile video UX.
  • Strong collaborator who can work across engineering, design, data, and leadership teams
  • Student-of-the-craft mindset: eager to learn existing systems, enhance workflows, and avoid unnecessary rewrites
  • Excellent communication skills, able to convey complex concepts to technical and non-technical stakeholders
  • Startup or early-stage experience shipping major product verticals.
  • Deep personal interest in video creation and storytelling.

Skills

Required:Video product managementCross-functional leadershipUser research and feedback synthesis

Benefits

  • Competitive salary and generous company equity
  • Medical, dental, and vision insurance – 99.99% of premiums covered by Cantina
  • 42 days of paid time off, including: 15 PTO days, 10 sick days, 15 company holidays, 2 floating holidays
  • Generous parental leave & fertility support
  • 401(k) retirement savings plan
  • Lifestyle spending account – $500/month to use however you’d like
  • Complimentary lunch and snacks for in-office employees
  • One Medical membership, and more!
Last updated Jul 15, 2026. Interested? Apply on the company site.
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