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Senior Product Marketing Manager

Fieldguide· Marketing
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Hybrid (San Francisco, CA)$185k - $215kFull-timePosted 8mo ago

About the role

Senior Product Marketing Manager to shape product messaging, enable the sales team, and create content for demand generation in a B2B SaaS environment focused on audit, advisory, cybersecurity, privacy, and financial audit for Fieldguide.

Responsibilities

  • Product Positioning, Messaging & GTM: Define and maintain product positioning, value propositions, and messaging frameworks by persona; translate product capabilities into customer benefits; ensure consistency across website, sales materials, lifecycle marketing, and in-product messaging; develop competitive differentiation and category-level storytelling
  • Go-To-Market (GTM) for Product Launches: Scope launches with Product, build and execute GTM plans, coordinate cross-functional execution, drive awareness and adoption
  • Sales & CS Enablement: Equip sales with tools and collateral; drive pricing and ROI strategy; train sales teams on features and benefits
  • Customer & Market Insights: Understand customer needs, conduct interviews and market research, synthesize insights for Product and GTM, track industry trends

Qualifications

  • 5+ years of product marketing experience at leading AI or B2B enterprise software organizations
  • Proven track record of developing and executing successful product marketing strategies
  • Storyteller with excellent written and verbal communication skills
  • Proficiency with Google Slides/PowerPoint for creating presentations and sales collateral
  • A self-starter who is comfortable defining and executing product marketing strategy from start to finish

Skills

Required:Product marketing strategyProduct positioning & messagingGo-to-Market planningSales enablement

Benefits

  • Competitive compensation packages with meaningful ownership
  • Unlimited PTO
  • 401k
  • Wellness benefits, including free therapy sessions
  • Technology & Work from Home reimbursement
  • Flexible work schedules
Last updated Oct 7, 2026. Interested? Apply on the company site.
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About Fieldguide

Vertical AI for Audit & Advisory Firms

‍Fieldguide is a vertical AI platform for modern assurance and advisory firms that digitizes the end-to-end engagement workflow on a single platform. Built by former Big Four practitioners and experienced technology leaders, Fieldguide is trusted by top CPA firms to improve margins, win new business, and build stronger client relationships. We’re based in San Francisco, CA, but built as a remote-first company that enables you to do your best work from anywhere. We're backed by top investors including Bessemer Venture Partners, 8VC, Y Combinator, Floodgate, Elad Gil, Justin Kan, Qasar Younis, Eric Ries, and more.

artificial-intelligenceb2bworkflow-automationproductivity
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