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ASO Specialist

Air Apps· Marketing
Apply on company site
Remote$60k - $100kFull-timePosted 5mo ago

About the role

ASO (App Store Optimization) Specialist to join the San Francisco team; lead strategies to improve visibility, discoverability, and conversion in the Apple App Store through keyword research, creative testing, and data-driven insights.

Responsibilities

  • Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility.
  • Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates.
  • Analyze app store performance metrics and provide actionable insights.
  • Monitor competitors and market trends to identify opportunities for growth.
  • Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives.
  • Stay on top of platform updates, industry best practices, and emerging ASO tools.

Qualifications

  • Around 3+ years of experience in ASO or mobile growth marketing.
  • Strong understanding of app store ecosystems (Apple App Store, Google Play).
  • Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai, etc.).
  • Data-driven mindset with the ability to turn insights into action.
  • Excellent communication and collaboration skills.
  • Enthusiasm for AI, productivity, and digital tools.
  • Based in Lisbon (onsite role).

Skills

Required:ASOApp store ecosystemsKeyword researchCreative testing

Benefits

  • Apple hardware ecosystem for work.
  • Annual Bonus
  • Top-tier Health and Life Insurance for peace of mind.
  • Transportation Budget to support your commute needs.
  • Coverflex benefits package for meal allowances, well-being, and more.
  • Childcare support.
  • Air Conference - an opportunity to meet the team, collaborate, and grow together.
  • Pension Fund to support your long-term financial planning.
  • Urban Sports Club membership to keep you active.
  • Meals 100% free at the hub.
Last updated Oct 15, 2026. Interested? Apply on the company site.

About Air Apps

Where AI Meets AR to Empower Your World.

Air Apps is a company that integrates AI and AR technologies to create innovative applications for productivity, fitness, creativity, and learning.

aiarproductivityfitnesscreativitylearning
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