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Field Marketing Manager, Startups

Fireworks AI· Marketing
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Hybrid (San Mateo, CA)$185k - $204kfull-timePosted 5mo ago

About the role

New field and experiential marketing role focused on building and activating a founder/operator community and driving pipeline through events in the SF Bay Area for Fireworks AI.

Responsibilities

  • Create top notch experiences to delight customers and prospects, with a guest-first approach to field events and experiences that bring our brand and product to life
  • Own end-to-end planning, execution, vendors, budgets, timelines of all event and field programs, including executive dinners, roundtables, workshops, trade-shows, and co-sponsored partner activations
  • Drive measurable pipeline and revenue impact from every program
  • Develop pre-event, day-of, and post-event engagement strategies that maximize registration-to-attendance conversion and sales follow-up
  • Work hand-in-hand with sales teams to build targeted invite lists and ensure strong attendance from priority accounts
  • Track and report on program ROI to make recommendations on how we invest in field events to drive incremental business impact.

Qualifications

  • 5 + years of field marketing or event marketing experience in B2B SaaS
  • A passion for all things field and experiential marketing. Understanding of executive events, tradeshows, networking events; attention to detail that elevates events
  • Strong cross-functional collaboration with Sales, Partnerships, Creative, Communications, and executive stakeholders
  • Experience cross-functionally with sales leadership, sales reps, customer success, creative, content, and product marketing
  • Proficient in CRM and marketing automation software, Salesforce is preferred

Skills

Required:Field marketing / event marketingCross-functional collaborationCRM & marketing automation
Last updated Jul 29, 2026. Interested? Apply on the company site.
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