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Head of Marketing Operations

Fireworks AI· Marketing
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Hybrid (US)$250k - $280kFull-timePosted 4mo ago

About the role

Head of Marketing Operations responsible for building and running Fireworks' marketing operating system, owning tech stack, data models, lifecycle, analytics, planning rhythms, budgets, and cross-functional program management to scale marketing and provide trusted metrics to executives.

Responsibilities

  • Own the marketing tech stack end-to-end: selection, implementation, integration, and data governance across systems (including marketing automation, CDP/warehouse architecture decisions, enrichment, and Salesforce integration).
  • Run the marketing operating rhythm: annual/quarterly planning, goal setting and tracking, weekly business reviews, and cross-functional program management across demand gen, product marketing, content, and brand.
  • Own the marketing budget model, vendor contracts, headcount planning support, and prioritization framework to convert ideas into a focused roadmap.
  • Manage full lifecycle from anonymous visitor to closed-won including lead scoring, MQL/PQL definitions, SLA enforcement, and handoff to sales; oversee routing, nurture, and re-engagement.
  • Own marketing analytics, attribution methodology, dashboards for execs and board, pipeline attribution, channel ROI, and quarterly performance reviews.
  • Own data hygiene, privacy compliance (GDPR, CCPA, and emerging US state laws), and governance to scale with high data quality and zero material compliance incidents.

Qualifications

  • 8+ years in marketing operations with at least 3 years in a leadership role
  • Experience building marketing operations from scratch or replatforming at a B2B SaaS company
  • Proven track record at a startup or fast-scaling growth-stage company
  • Track record running planning cadences, OKRs, and cross-functional program management for a marketing org
  • Fluency in HubSpot or Marketo, Salesforce, and at least one BI tool (Looker, Tableau, Sigma)
  • Comfort owning data quality, GDPR/CCPA compliance, and attribution debates
  • Experience managing budget, vendor relationships, and headcount planning alongside a marketing leader
  • Calm under pressure with strong opinions held loosely

Skills

Required:Marketing operations leadershipMarketing technology stackData governance and compliance

Benefits

  • Meaningful equity in a fast-growing startup
  • Competitive salary and comprehensive benefits package
  • Remote-friendly within the US with periodic travel to San Mateo HQ
Last updated Jul 29, 2026. Interested? Apply on the company site.
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