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GCR Strategic Accounts Field Marketer, Gaming, Apple Ads

Apple· Marketing
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Hybrid (Greater China Region)Full-timePosted 4mo ago

About the role

Marketing role within Apple Ads focused on the gaming vertical for Greater China Region (GCR). Strategic field marketer responsible for driving B2B marketing, sales enablement, and regional initiatives to demonstrate the value of Apple advertising to gaming clients, with hands-on execution and collaboration across marketing, sales, and insights teams.

Responsibilities

  • Writing project briefs and plans to support go-to-market activities.
  • Developing sales enablement materials and tailoring messaging (e.g. presentations, email templates, customer leave behinds, joint business plans, etc.) for specific business opportunities.
  • Highlighting localization needs and managing validation.
  • Collaborating on strategy and activation plans for regional initiatives, including events
  • Evaluating and reporting on marketing impact.
  • Communicating to geographically distributed internal teams, and more.
  • Some travel will be required.

Qualifications

  • 10+ years experience developing and activating revenue-driving B2B marketing initiatives and sales enablement materials — with track record of working well with senior sales executives and teams
  • Strong grasp of market dynamics across the Greater China Region, as well as familiarity with cultural and business nuances in other key export markets — including the Americas and EMEA.
  • Deep understanding of the adtech landscape, performance marketing, and standard business metrics for the gaming vertical
  • Extraordinary written and verbal communication — both in English and Chinese
  • Adept at navigating through ambiguity to move marketing initiatives forward — from business insight to strategy to deliverable to measurement and optimization
  • Skilled at discussing and debating ideas in a collaborative way, leading through influence and driving focus, and maintaining positive cross-functional relationships as challenges arise
  • Self-starter who consistently delivers excellent work
  • Experience working in a geographically distributed team
  • Manages multiple projects, priorities, and overlapping deadlines effectively and with ease
  • Possess unquestionable personal code of ethics and integrity

Skills

Required:B2B marketing strategySales enablementLocalization and validationCross-functional collaborationCommunication (English & Chinese)
Last updated Jun 26, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

AirPods Max 2Apple ArcadeApple CardApple Fitness+Apple MusicApple TVApple TV+Apple Watch Series 11
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