Marketing
About the role
Open-source, extensible AI gateway with observability and evals. Role focused on end-to-end marketing for Respan, including brand, content, launches, and demand generation.
Responsibilities
- Own brand strategy, voice, and visual direction across the website, social, and product surfaces
- Drive content production including blog posts, technical guides, customer stories, and launch videos
- Plan and execute launches across Product Hunt, Show HN, X and LinkedIn announcements, and press outreach
- Run growth marketing across paid and organic channels with clear pipeline accountability
- Show up where AI engineers are: conferences, Discord, X, LinkedIn, podcasts, and OSS communities
Qualifications
- 1+ years of marketing experience at a developer tools, AI, or B2B SaaS company
- Excellent writer who can translate technical depth into compelling, plain-language stories
- Comfortable with the AI engineering vocabulary (LLMs, agents, evals, observability)
- Willingness to work in person in Bay Area, CA
Skills

About Respan
Self-driving observability, evals, and gateway for AI agents
Respan (formerly Keywords AI) gives teams a unified control plane to trace and evaluate agent behavior without guesswork, automatically surface issues, and fix what breaks faster. Respan connects production observability, automated and human-in-the-loop evaluations, and an adaptive AI gateway to close the loop between detection, decision, and action - so agents improve continuously in production. Respan is trusted by 100+ AI startups and enterprise teams. Today, the platform process 1B+ logs and 2T+ tokens every month, supporting more than 6.5M end users.
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