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Retail Integrated Marketing Manager, Japan

Apple· Marketing
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Hybrid (Minato, Tokyo, Japan)Full-timePosted 2mo ago

About the role

Develop and execute integrated brand marketing strategies for Apple Retail in Japan, ensuring brand consistency across all retail channels and delivering a best-in-class customer experience. Lead cross-functional campaigns and initiatives, guided by data and insights, and collaborate with internal partners to drive end-to-end execution and revenue growth.

Responsibilities

  • Develop integrated brand plans and strategies, ensuring brand consistency across all retail channels, and driving a best-in-class customer experience in our retail spaces
  • Unlock insights to develop successful campaigns, inspire evolution, drive impact, and measure effectiveness, ultimately driving revenue and affinity for our products
  • Translate brand campaigns or key marketing moments into compelling retail realities, by ideating and orchestrating integrated retail marketing strategies across all touchpoints and programs – including interactive product demonstrations, in-store events, immersive brand experiences, store expansion, physical and digital merchandising, and internal engagement; partner with internal program owners to provide project leadership for seamless execution
  • Collaborate with cross-functional teams to develop customer experiences, marketing campaigns, and communication plans
  • Build and maintain strong relationships with partners and stakeholders across the business

Qualifications

  • 10+ years in consumer marketing with global brands in a multi-channel environment
  • Experience managing integrated consumer marketing campaigns for global brands across channels including experiential marketing, events, brand collaborations, physical and digital merchandising; digital and out-bound marketing channels including social, in-store physical and digital
  • Excellent written and verbal communication skills; adept at presenting to partners and leaders
  • Familiarity with AI tools and their application across integrated marketing, campaign strategy, and retail engagement
  • Strong program and project management skills; able to juggle multiple initiatives and meet aggressive timelines
  • Fluency in English and Japanese
  • Track record of leading strategic conversations across functions and levels
  • Excellent interpersonal skills for cross-functional collaboration and executive presentations
  • Strategic, creative problem-solver who can connect multiple work streams to craft memorable customer experiences and campaigns
  • Ability to synthesize problem statements and opportunities into compelling briefs to influence leadership and partners across the organization
  • Proven ability to establish trust, credibility, and influence across multiple partners in a matrixed organization
  • Apple is an equal opportunity employer committed to inclusion and diversity

Skills

Required:Integrated marketing strategyCampaign managementCross-functional collaborationData-driven decision makingCommunication and presentationBilingual - English & Japanese

Benefits

  • (Not specified in the provided excerpt)
Last updated Sep 11, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

AirPods Max 2Apple ArcadeApple CardApple Fitness+Apple MusicApple TVApple TV+Apple Watch Series 11
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