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Growth & Content Marketing

Finku· Marketing
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Hybrid (Jakarta)Full-timePosted 2mo ago

About the role

Organic growth and content strategy role focusing on Indonesia and global markets, with exposure to paid marketing. Responsible for organic social media, short-form content, trend research, collaboration with design/creators, content performance analysis, and supporting paid campaigns.

Responsibilities

  • Develop and execute Finku's organic social media strategy.
  • Create and scale short-form content designed to maximize reach, engagement, and shareability.
  • Research trends, audience insights, and viral content frameworks to generate high-performing content ideas.
  • Collaborate with designers, creators, and internal teams to produce compelling content.
  • Analyze content performance and continuously test new hooks, formats, and storytelling approaches.
  • Support the management and optimization of Meta, TikTok, and Google Ads campaigns.
  • Monitor campaign performance and identify opportunities for improvement.
  • Report on key marketing metrics and provide actionable insights.

Qualifications

  • 2-4 years of experience in Social Media, Content, Growth, or Digital Marketing.
  • Proven track record of creating high-performing or viral content (portfolio required).
  • Strong understanding of content frameworks, storytelling, and social media algorithms.
  • Deep understanding of Gen Z and Millennial audiences and digital culture.
  • Hands-on experience with Meta Ads, TikTok Ads, and Google Ads.
  • Creative, analytical, and highly experimental.

Skills

Required:Organic social media strategyContent creation (short-form)Trend research & insightsCollaboration with designers/creatorsContent performance analysisMeta AdsTikTok AdsGoogle Ads
Last updated Sep 30, 2026. Interested? Apply on the company site.
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About Finku

Personal finance platform for Indonesia

We allow our users to create a single view of their finances from 22 banks, investment platforms and e-wallets to help them get control of their finances. We offer the most comprehensive account integrations and personal finance tools in Indonesia.

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