Head of Men’s Brand & Communications
Los Angeles, CA$150k - $170kFull-timePosted 2mo ago
About the role
Leading communications and new media for Buck Mason’s men’s business, owning the narrative, press strategy, and brand voice; building and running an in-house new media team in collaboration with founders and leadership.
Responsibilities
- Own storytelling for key product launches, including product narrative, partnerships to amplify launches, and press strategies with focus on distinctive products and craft/provenance behind them.
- Develop and execute the communications and PR strategy for the men’s business in partnership with the founders and senior leadership.
- Create, maintain, and expand relationships with press, writers, editors, stylists, podcasters, and industry leaders to create opportunities for brand exposure.
- Manage media relations, press materials, and press events
- Build and maintain talent pipelines with stylists, costume designers, and VIP and celebrity networks to drive organic brand placements.
- Serve as a spokesperson and face of the brand for press opportunities alongside the founders.
- Develop a consistent brand voice across channels of communication in collaboration with marketing, social, and creative teams.
- Monitor the media and cultural landscape — publications, newsletters, Substacks, podcasts, and emerging platforms — and identify opportunities as they develop.
Qualifications
- 8+ years of fashion communications or PR experience — agency, in-house, or running your own independent practice; menswear fluency strongly preferred.
- Established relationships with editors, writers, stylists, and industry leaders, and demonstrated success building new press and talent relationships.
- A proven ability to develop meaningful relationships that result in authentic coverage and organic placements.
- Deep knowledge of the menswear segment — brands, press, VIPs, and the evolving media landscape.
- An exceptional writer and communicator; comfortable being a face of the brand and hosting at the highest level.
- Strong judgment, discretion, and taste; thrives working founder-adjacent in a fast-moving, entrepreneurial environment.
- Based in Los Angeles with regular travel to New York.
Skills
Required:Fashion communications/PRPress relations and media outreachBrand storytelling and writing
Benefits
- Competitive pay
- Health, dental & vision Insurance
- Fitness & wellness benefits
- 401k retirement savings plan with Company matching
- Clothing allowances
Last updated Oct 23, 2026. Interested? Apply on the company site.
About Buck Mason
Modern American Classics
Buck Mason makes updated, modern American classics with a commitment to timelessness, quality, and our California roots.
mensapparelclothingUSAAmericanmodern
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