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Senior Product Marketing Manager

Nabla· Marketing
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Remote$125k - $180k + equityFull-timePosted 2mo ago

About the role

Senior Product Marketing Manager responsible for go-to-market strategy and execution across Nabla's product portfolio, owning positioning, messaging, competitive intelligence, sales enablement, and cross-functional collaboration to drive growth.

Responsibilities

  • Own go-to-market strategy end-to-end for one or more products or initiatives — potential areas include self-service users, clinical decision support, integrations, or competitive intelligence — adapting focus as growth priorities evolve
  • Build positioning and messaging grounded in buyer personas, pain points, and market needs, and translate complex technical capabilities into clear, audience-specific narratives
  • Partner directly with Product and Engineering leads as a named GTM counterpart, shaping roadmap input from a market perspective
  • Build and maintain a competitive intelligence practice that sharpens messaging and informs GTM decisions across the portfolio
  • Develop sales enablement assets — decks, one-pagers, battlecards — in partnership with Content Marketing
  • Partner with Demand Gen on programs that drive pipeline, adoption, and expansion
  • Support Customer Success with onboarding and adoption content
  • Define and track success metrics for product launches and adoption
  • Represent product positioning at industry events
  • Proactively identify where product marketing can best support company growth goals, and adjust focus and priorities accordingly

Qualifications

  • 6-10 years of product marketing experience in enterprise software, AI, or SaaS (healthcare a plus, not required)
  • Track record of owning GTM strategy end-to-end for a product, feature area, or initiative — from positioning through launch and adoption
  • Experience using competitive intelligence and market insight to shape messaging and strategic decisions
  • Demonstrated flexibility — comfortable moving between different products or initiatives as priorities shift
  • Strong written and verbal communication; able to translate complex, technical product capability into clear, audience-specific narrative
  • Effective cross-functional collaborator, including with Product, Sales, and CS
  • Experience partnering directly with Product and Engineering as a GTM counterpart

Skills

Required:Go-to-market strategyPositioning and messagingCompetitive intelligenceCross-functional collaboration

Benefits

  • Compensation and Equity: Competitive salary and stock options
  • Comprehensive Health Plans: 100% individual coverage for Medical, Dental, and Vision insurance
  • Time Off: Unlimited paid time off and 11 national holidays
  • Health Comes First: Unlimited sick leave
  • Parental Leave: Paid leave for new parents
  • Remote-friendly: $1,000 to purchase home office equipment
  • Trust & accountability: Full ownership of your time and schedule
Last updated Oct 14, 2026. Interested? Apply on the company site.

About Nabla

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The most advanced AI Assistant, restoring the human connection at the heart of healthcare

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