← All roles

Senior Manager, Growth Marketing

Sarvam· Marketing
Apply on company site
BengaluruFull-timePosted 2mo ago

About the role

Senior Manager, Growth Marketing owns how more of the right people discover Sarvam, try it, activate, and become long-term users. An end-to-end growth role spanning acquisition, developer adoption, conversion, lifecycle, and experimentation to build scalable growth engines across search, content, community, paid channels, product-led loops, and the product funnel.

Responsibilities

  • Own the growth funnel. Own the journey from discovery → signup → first successful API call → habitual usage → paid conversion → team expansion. Understand where users drop, instrument the funnel, and systematically improve it.
  • Drive acquisition. Grow high-quality acquisition across search, content, community, paid search, paid social, and new distribution channels. Build a balanced mix of channels that can scale efficiently over time.
  • Grow developer adoption. Increase API usage and open-weight model adoption. Work closely with Product and DevRel on documentation, technical content, developer journeys, and product-led growth loops.
  • Own search and discoverability. Build Sarvam's presence across traditional search, technical SEO, documentation SEO, and increasingly, AI-powered search and LLM answers.
  • Improve activation and onboarding. Reduce the time between signup and first value. Design onboarding, lifecycle communication, product nudges, and experiments that help developers get to a successful first use case quickly.
  • Drive conversion. Continuously improve landing pages, signup flows, pricing journeys, paywalls, and other conversion points that turn interest into usage and usage into revenue.
  • Build retention and expansion loops. Identify the behaviours that predict long-term usage, churn, and account growth. Build lifecycle, re-engagement, retargeting, and product interventions around them.
  • Run experimentation. Maintain a continuous backlog of growth experiments across acquisition, activation, conversion, and retention. Ship quickly, measure rigorously, and scale what works.
  • Own growth economics. Understand acquisition efficiency across channels and cohorts. Own CAC, payback, LTV, attribution, and budget allocation, with a clear view of where the next incremental unit of growth should come from.
  • Analytics and instrumentation. Define the metrics the growth team runs on, ensure the right events and funnels are instrumented, and build dashboards that make performance visible and actionable.
  • Build AI-native workflows. Use AI across research, content, creative, SEO, targeting, experimentation, and analysis to compress cycles and operate a highly leveraged growth motion.

Qualifications

  • 7–10 years of experience in growth marketing, with hands-on ownership of a PLG or self-serve funnel
  • Track record of growing acquisition, activation, conversion, and revenue with quantified outcomes
  • Strong hands-on understanding of both search/discoverability and paid acquisition
  • Experience building content, community, SEO, or product-led growth loops that drove meaningful adoption
  • Strong experimentation discipline; able to design, run, analyse, and act on experiments rigorously
  • Comfort with analytics and instrumentation; able to define metrics, pull data, diagnose funnels, and understand CAC, payback, and LTV
  • Experience marketing to developers or technical buyers
  • Comfortable operating across both product and marketing surfaces rather than treating growth as a channel function
  • Fluent in modern AI tools across research, creative, content, analytics, and growth workflows

Skills

Required:Growth marketingAcquisitionActivation & onboardingExperimentationAnalytics & instrumentationDeveloper marketing
Nice to have:AI-native workflows
Last updated Aug 25, 2026. Interested? Apply on the company site.
Sarvam logo

About Sarvam

Sarvam | India's Full-Stack Sovereign AI Platform

Sarvam is India's full-stack sovereign AI platform, with speech-to-text, text-to-speech, translation, and conversational agents across 22 Indian languages. Start free.

API PricingAbout UsAksharAryaCareersConversationsDocument DigitisationDocumentation
Company profileWebsite

More open roles at Sarvam