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Channel Cross-functional Manager, Communications

Apple· Marketing
Apply on company site
Los Angeles, CA$177k - $266kFull-timePosted 1mo ago

About the role

Role within Apple’s Channel Cross-Functional Marcom team focused on defining go-to-market strategies and delivering cross-functional creative for Apple Services within the Channel, aligning with brand, partner, and commercial objectives.

Responsibilities

  • Define channel roadmap and prioritize efforts: Work with Brand, Operations, Partner Comms and Functional teams to develop and align on quarterly marketing plans for channel. Prioritizing efforts based on roadmap and key inputs.
  • Oversee brief development and services communication plans: Synthesize inputs and facilitate alignment with brief owner(s), strategists and key creative partners to develop integrated marketing communications plans for Services in Channel—adjusting and managing for ever-shifting priorities in this process.
  • Serve as central point of contact and integrator: Actively partner with all Marcom teams (Brand, Partner Comms, Operations, Planning, Design, Interactive, MG/Video, Advertising, and GEO teams) to seamlessly lead Channel work through Marcom. Develop deep collaboration with key teams across the company (Services Marketing, Sales, Business Development, Legal) to deliver best-in-class work that meets brand, partner, and commercial objectives.
  • Be adaptable and comfortable with ambiguity: Effectively context switch between high-level strategic planning and day-to-day operational tasks. Adapt to changing circumstances while continuing to push work forward.
  • Seek insights and evolve the work: Partner directly with business leads to understand business and operational drivers to better inform creative considerations. Identify new ways of working and evolve communications as the marketing roadmap, channel/partner landscape, and marketing strategies and deliverables evolve.
  • Ensure work is tracked, flawless, and on-time: Provide oversight throughout the creative process to ensure ongoing alignment of deliverables with brief and on-time delivery. Maintain Plan of Records (PORs) that capture project details and scope through completion.
  • Represent Channel across the company: Understand the goals of Channel within Marcom and advocate across the company. Educate key stakeholders on the channel landscape and significance of channel initiatives.

Qualifications

  • 10+ years of marketing communications experience gained at an advertising, marketing, or design agency, or within an in-house marketing communications team; focused on building brands and driving business results.
  • Experience in representing marketing communications strategy that encompass a broad range of marketing/messaging vehicles and deliverables.
  • Cross-functional work experience with stakeholders at various levels of an organization (such as, but not limited to, Account Directors, Producers, or in-house marketing management roles).
  • Proven ability to build rapport, credibility and influence across multiple teams and stakeholders to get results.
  • Expertise in building frameworks and actionable insights that enhance the creative development process.
  • Ability to balance working in a creatively driven organization with an integrated, analytical, and disciplined approach to marketing.
  • Excellent written, verbal, and presentation skills and can communicate effectively with a broad range of stakeholders, including leadership.
  • Organized, resourceful, efficient, adaptable, and results-oriented and can solve complicated problems with a positive attitude.
  • Hands-on experience encompassing Marketing Communications disciplines preferred.
  • Bachelor’s degree or equivalent experience.

Skills

Required:Marketing communications strategyCross-functional collaborationProject and plan managementCommunication and presentation

Benefits

  • Comprehensive medical and dental coverage
  • retirement benefits
  • range of discounted products and free services
  • reimbursement for certain educational expenses — including tuition
  • discretionary bonuses or commission payments (potential)
  • relocation assistance
  • employee stock programs (discretionary RSUs and stock purchase plan)
Last updated Sep 4, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

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