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Growth Marketing, Maps and Apple Business

Apple
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Hybrid (New York City)$149.7k - $225.6kPosted 1mo ago

About the role

Role at the intersection of data and strategy for Apple Maps and Apple Business, focusing on translating usage trends into actionable recommendations, defining success metrics, and partnering across teams to drive growth and business outcomes.

Responsibilities

  • Define and update fiscal marketing goals grounded in historical performance, funnel data, and forward-looking market opportunities; establish clear KPIs to track progress, inform resource allocation, and own budget pacing across channels throughout the year
  • Develop deep fluency in Maps and Apple Business usage data to identify trends and patterns across business, partner and customer segments; translate analysis into clear, actionable recommendations that inform marketing strategy, prioritization, and testing opportunities
  • Identify the highest-ROI channels for reaching high-quality business owners — such as search, social, email, and partners — and provide data-driven recommendations on channel mix, investment allocation, and retention and re-engagement strategies to convert registered businesses into active, transacting users
  • Partner with insights and marketing teams to build and refine a measurement framework that connects marketing spend to business registrations, activation events, and transactions
  • Align with marketing operations, data science, and product teams on performance reporting standards; regularly report out on Maps and Apple Business metrics and translate findings into shared priorities across teams

Qualifications

  • 7-10 years of experience in growth marketing, performance marketing, or a related field, ideally with exposure to funnel optimization across B2B or B2C audiences
  • Proven ability to analyze marketing funnel and usage data to develop and present clear, actionable recommendations that shape marketing strategy for cross-functional audiences
  • Demonstrated experience building or contributing to attribution or measurement frameworks that connect marketing spend to business outcomes
  • Analytical problem-solving skills with a track record of developing and optimizing marketing strategies that drive measurable business growth
  • Bachelor's degree required
  • Track record of managing fiscal year planning processes, including goal setting, KPI definition, and budget pacing across multiple channels
  • Ability to evaluate channel performance — such as search, social, email, or partner channels — and translate findings into investment allocation recommendations
  • Experience designing or informing retention and re-engagement strategies that improve activation or conversion outcomes
  • Outstanding written and verbal communication skills, with the ability to tailor messaging for different teams and levels of seniority
  • Skilled at navigating competing priorities and driving alignment across teams
  • Track record of building structure and process in ambiguous or undefined areas

Benefits

  • Apple base pay range: $149,700 - $225,600 (base pay varies by skills, qualifications, experience, and location)
  • Discretionary employee stock programs (RSUs) and Employee Stock Purchase Plan
  • Comprehensive medical and dental coverage, retirement benefits, discounts on products and services
  • Educational expense reimbursement, including tuition
  • Potential discretionary bonuses or commission payments and relocation
Last updated Sep 18, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

AirPods Max 2Apple ArcadeApple CardApple Fitness+Apple MusicApple TVApple TV+Apple Watch Series 11
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