← All roles

Head of Brand & Storytelling

Otter.ai· Marketing
Apply on company site
Hybrid (San Francisco, CA)$250k - $280kfull-timePosted 1mo ago

About the role

Otter.ai is hiring its first Head of Brand & Storytelling to define and operationalize a distinctive brand voice and narrative across PR, communications, social, and community. The role leads a small team and hands-on content, from press releases to executive bylines and social posts, to establish Otter as the category leader in AI-native conversational intelligence.

Responsibilities

  • Define and codify Otter's brand promise, personality, tone of voice, and verbal identity system.
  • Serve as internal source of truth on brand voice, ensuring consistency across product, design, and marketing touchpoints.
  • Evolve brand positioning as the market shifts to AI-native conversational intelligence.
  • Own brand campaigns strategy, collaborating with in-house creative and agencies.
  • Build core narratives positioning Otter.ai as category leader (future of voice, turning meetings into action, distinct AI notetaker).
  • Develop executive thought leadership (bylines, talk tracks, interviews).
  • Translate product milestones, customer results, and market moments into compelling stories.
  • Collaborate with partnerships to develop brand partnerships and events (sports, 3P events).
  • Build organic social strategy and execution across channels with impact-driven format choices.
  • Nurture a community of Otter lovers to reinforce brand and drive advocacy.
  • Select channels based on impact and audience attention; optimize PR and comms (press strategy, media relationships, announcements, agency management).

Qualifications

  • Proven experience in brand, communications, or integrated marketing at B2B SaaS companies; ideally experience at a company with roughly <$500M ARR and hands-on, scrappy execution.
  • Track record of building or sharpening a brand's narrative and voice.
  • Direct experience running PR/comms and social/community, as a generalist owner or across roles.
  • Strong writing and editing skills (press releases, executive bylines, social posts).
  • Comfort with ambiguity and bias toward shipping actionable brand frameworks.
  • Willingness to own a function end-to-end, from strategy to hands-on execution.

Skills

Required:Brand strategyNarrative developmentPR and communicationsContent creation
Last updated Sep 9, 2026. Interested? Apply on the company site.

About Otter.ai

Turn conversations into transcripts

Otter is the AI Notetaker that builds your knowledge base and powers your workflow with transcription, automated summaries, AI Chat, and more.

transcriptionAI NotetakersummariesAI Chatmeetingsproductivityintegrations
Company profileWebsite

More open roles at Otter.ai