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Corporate Marketing Operations Manager

Avalere Health· Group – Corporate Marketing - Marketing
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Hybrid (Manchester / Brighton / London)Permanent/full-timePosted 1mo ago

About the role

Operations-focused role within Avalere Health’s Corporate Marketing Team, ensuring platform integration, resourcing visibility, and performance insights to enable marketing goals across Advisory, Medical, and Marketing capabilities.

Responsibilities

  • Develop a culture and processes of operational excellence within the Corporate Marketing team, leading on all Corporate Marketing process development and implementation.
  • Understand, evaluate, develop, and recommend project management and workflow processes that support prioritization and efficiency.
  • Lead efforts to identify templates, tools, and resources — including applications for Artificial Intelligence — to streamline campaign creation and improve quality and efficiency.
  • Manage how Corporate Marketing projects are resourced out to partner teams, including digital and creative teams.
  • Act as central point of contact for coordinating resource requests with partner teams, ensuring clear scoping, realistic timelines, and delivery tracking.
  • Maintain visibility of resourcing commitments, flag bottlenecks early, inform planning.
  • Support prioritization discussions with up-to-date resourcing status and lead times.
  • Coordinate across Corporate Marketing, building strong relationships with digital specialists, creatives, and senior stakeholders.
  • Balance competing operational demands while maintaining reliability across systems.
  • Manage and optimize metrics and ROI reporting for Marketing projects (LinkedIn, paid campaigns, internal comms, website traffic).
  • Enhance year-on-year campaign performance tracking and provide actionable insights.
  • Review performance metrics to identify trends and correlations with external factors.
  • Translate performance data into ongoing optimization and strategic decisions.
  • Manage MarTech systems day-to-day, including maintenance, usage optimization, contracting/renewals, and new implementations.
  • Evolve the MarTech ecosystem for improvements, cost savings, and benefits.
  • Partner with Digital Team to project manage new digital projects (website updates, CMS, SEO/SEM, CRM development, etc.).
  • Collaborate with digital specialists to drive SEO, GEO, and ad strategy for visibility.
  • Support CRM integration projects and optimize leads process with BD teams.
  • Project manage Within Reach podcast series from guest selection to publication.
  • Project manage marketing campaigns, including scoping, planning, and timelines.
  • Support Associate Director in internal Town Halls and copy/asset tasks as needed.

Qualifications

  • Proven experience in marketing operations, digital marketing, or campaign management, ideally in healthcare, life sciences, or professional services.
  • Working knowledge of marketing automation and MarTech platforms (Marketo or equivalent, Bitly, Google Analytics), CMS environments, and paid social/search advertising (Google Ads, LinkedIn Ads).
  • Experience with CRM systems and understanding of how marketing and CRM data connect.
  • Working knowledge of SEO/SEM fundamentals; familiarity with GEO (generative engine optimization) is an advantage.
  • Strong analytical skills with ability to translate performance data into actionable recommendations and identify trends across data sets.
  • Experience developing and improving operational processes, workflows, and resourcing models for operational maturity.
  • Excellent organizational skills to manage multiple platforms, projects, and stakeholders.
  • Strong communication and collaboration skills with specialist functions and senior stakeholders.
  • Strong writing/editing skills to support copy-focused tasks across corporate/internal communications.
  • Experience using AI-enabled tools to improve marketing effectiveness and team productivity.

Skills

Required:Marketing operations and process developmentMarTech and marketing automationCRM integration and data alignmentAnalytics and reportingCommunication and stakeholder management
Nice to have:AI-enabled tools usage

Benefits

  • Up to 7% pension contribution, life insurance, income protection, private medical insurance.
  • Flexible hybrid working and option to work from anywhere globally two weeks per year.
  • 25 days of annual leave plus two personal well-being days, end-of-year holidays, and early Summer Friday finishes in June-July-August.
  • Free counselling via employee assistance program and personalized health support.
  • Enhanced maternity/paternity/family leave and fertility policies; Peppy partner support.
  • Continuous opportunities for professional development with on-demand training and global mobility.
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Avalere Health

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Avalere Health is a global strategic partner for the healthcare industry. Learn how our advisory, medical, and marketing experts unite to reach every patient.

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