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Agentic GTM Lead

Equi· Revenue, GTM, or Sales
Apply on company site
Hybrid (New York (on-site))$120k - $180kFull-timePosted 1mo ago

About the role

Equi is seeking an Agentic GTM Lead to design, build, and scale the go-to-market engine, owning from strategy to pipeline. The role combines engineering and marketing instincts to create demand across channels, automate workflows, and establish a recognizable voice for Equi in the wealth channel.

Responsibilities

  • Serve as the source of net-new demand-generation ideas for Equi: channels, angles, and experiments
  • Build, test, and scrap fast with autonomous ownership of complex programs from conception through post-launch iteration
  • Take current outbound and content efforts and turn them into a system that compounds
  • Build missing GTM components: content, social, SEO/GEO, email, outbound, website, and automation underneath
  • Make critical technical decisions and architect scalable systems for a growing platform
  • Run the Founders' content engine: podcast, video, webinars, and content routing across channels
  • Turn single content sessions into multi-week content output (podcast, webinar clips, LinkedIn posts)
  • Maintain cadence to avoid production gaps
  • Stand up and run social and thought-leadership presence (LinkedIn and X) to build CIO-level visibility
  • Own voice and audience matrix to keep messaging aligned for the right audience
  • Build signal-based outbound: data enrichment, lead/account scoring, personalization, sequencing, deliverability, routing, CRM integrations
  • Design and deploy AI and agent workflows to scale research, drafting, personalization, and routing
  • Run multi-channel experimentation with structured tests across messaging, channels, landing pages, and sequences
  • Own dashboards and attribution for demand and pipeline contribution
  • Ensure decisions are evidence-based

Qualifications

  • Idea Generation, First: innovative demand ideas and instinct for what makes a brand go viral or generate demand
  • Demonstrated Demand Generation: programs yielding real interest and pipeline (outbound, SEO/GEO, social, or content) with measurable results
  • Real Engineering Ability: comfortable with APIs, SQL, scripting (Python or JavaScript), automation tools (Clay, n8n/Zapier), CRMs, and data
  • AI-Native: build with LLMs and agent workflows as core tools
  • Passion for Investing: genuine interest and ability to speak the audience’s language
  • Commercial Instinct: ability to explain how a system will move revenue
  • Experimentation Mindset: default to testing and data-driven roadmap
  • Design and UX Sense: sharp-looking outputs
  • 0-to-1 Ownership: built something from nothing and owned outcomes
  • Collaboration & Communication: clear verbal and written communication for technical and non-technical audiences

Skills

Required:Idea generationDemand generationEngineering ability (APIs, SQL, Python/JavaScript)AI-native toolingCommercial instinctExperimentation
Nice to have:Design/UX

Benefits

  • Offers Equity
  • Offers Commission
Last updated Sep 9, 2026. Interested? Apply on the company site.

About Equi

Your Portfolio’s Hidden Edge

Equi is an SEC-registered investment advisor with a mission to become the leader in absolute return investment vehicles. We create value for investors by seeking positive, consistent returns across all market environments—whether markets are rising, falling, or flat. Leveraging Wall Street expertise and Silicon Valley innovation, our tech-driven global multi-manager hedge fund platform provides access to highly differentiated, alpha-focused strategies designed to perform independently of market cycles.

investmentalternative investmentshedge fundmulti-managerabsolute returnrisk management
Company profileWebsite

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