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Senior Manager, Marketing Research & Intelligence

CoreWeave· Marketing
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Hybrid (Bellevue, WA / Livingston, NJ / Manhattan, NY)$177k - $237kFull-timePosted 1mo ago

About the role

Role to build the market intelligence foundation to inform smarter targeting and faster go-to-market decisions, sizing TAM/SAM, tracking competitive share, and surfacing account- and buyer-level signals for CoreWeave’s growth and brand efforts.

Responsibilities

  • Design, implement, and analyze results from brand, audience, and customer research programs, translating findings into actionable insights.
  • Develop research and measurement frameworks for new / emerging audience and platform discovery channels, including Generative AI / LLMs.
  • Develop and drive ongoing maintenance and validation of the Total Addressable Market (TAM), Serviceable Addressable Market (SAM), aligned with CoreWeave's target segments.
  • Track market share against key competitors to inform competitive positioning, market prioritization, and go-to-market strategy.
  • Identify buyer groups by use case — the personas with the greatest purchase influence over AI workload spend — and translate market-level insight into actionable targeting criteria.
  • Partner with Brand, Product Marketing, and Product Engineering to scale competitive insights across the organization.
  • Disseminate actionable segment / account signals to DG, Field Mktg, and Sales.
  • Deliver periodic segment and TAM updates via dashboards, and push account targeting signals into marketing automation and CRM platforms.
  • Drive adoption of ongoing market intelligence across campaign teams to inform GTM strategy and decision-making.

Qualifications

  • Marketing strategy and GTM strategy experience in a B2B environment.
  • Executive-level narrative development with synthesis of insights and recommendations.
  • Market intelligence and competitive intelligence expertise.
  • Survey-based and hypothesis-based research methodologies.
  • Econometric modeling, planning, and forecasting experience.
  • Vendor management across the research/intel portfolio.

Skills

Required:Marketing strategyExecutive storytelling / narrative developmentMarket intelligence & competitive intelligenceResearch methodologiesEconometric modeling, planning, forecastingVendor management

Benefits

  • Medical, dental, and vision insurance - 100% paid for by CoreWeave
  • Company-paid Life Insurance
  • Voluntary supplemental life insurance
  • Short and long-term disability insurance
  • Flexible Spending Account
  • Health Savings Account
  • Tuition Reimbursement
  • Ability to Participate in Employee Stock Purchase Program (ESPP)
  • Mental Wellness Benefits through Spring Health
  • Family-Forming support provided by Carrot
  • Paid Parental Leave
  • Flexible, full-service childcare support with Kinside
  • 401(k) with a generous employer match
  • Flexible PTO
  • Catered lunch each day in our office and data center locations
  • A casual work environment
  • A work culture focused on innovative disruption
Last updated Oct 21, 2026. Interested? Apply on the company site.

About CoreWeave

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