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Paid Social Manager

Almedia· Growth
Apply on company site
Berlin€55k - €80kFull-timePosted 1mo ago

About the role

Paid Social Manager to own and scale app user acquisition campaigns across multiple networks with high daily budgets, focusing on data-driven optimization, creative strategy, and cross-channel attribution.

Responsibilities

  • Own App UA at Scale: end-to-end app install campaigns across AppLovin, Facebook, TikTok, Instagram, Snapchat, and DSPs, managing $500k+ in daily spend. Make independent decisions to maximize revenue and predictive LTV.
  • Drive Daily Performance: monitor campaigns daily, identify opportunities, troubleshoot drops, and resolve root causes quickly.
  • Lead Creative Strategy: leverage performance data and testing results to develop winning creatives and concepts.
  • Manage a Creative Ecosystem: collaborate with internal creative team to brief, prioritize, and launch new creatives; improve testing process.
  • Navigate Attribution Complexity: work with multiple campaign types, attribution windows, and Adjust MMP tracking; translate data into actionable insights.
  • Build Toward LTV: focus on drivers of revenue and predictive LTV, identify high-impact growth opportunities, test new approaches.

Qualifications

  • App UA Track Record: proven experience scaling app install campaigns across at least two of AppLovin, Unity, Snapchat, Facebook, TikTok, or programmatic DSPs, with significant budget ownership.
  • Spend-Scale Comfort: experience managing substantial daily spend and making fast, data-driven decisions in a fast-moving environment.
  • Creative Judgment: ability to translate insights into creative strategies and run structured experiments.
  • Attribution Fluency: strong understanding of mobile attribution, MMP setup (Adjust preferred), and cross-channel attribution.
  • LTV & Revenue Focus: experience optimizing revenue-based KPIs and predictive LTV, ideally in gaming or subscription apps.
  • Problem-Solving Operator: proactive; takes initiative, makes decisions with incomplete information, and focuses on solutions.

Skills

Required:App UAData-driven decision makingCreative strategyAttribution & MMP

Benefits

  • Transport subsidy
  • breakfasts and lunches
  • language learning
  • Urban Sports Club
  • and more
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Almedia

The World’s Smartest Engagement Engine

Almedia operates Freecash.com & other web-apps which connect millions of consumers with brands to shape the products of tomorrow.

Web AppsConsumer EngagementMarketing

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