Growth Marketing, Senior Manager/Director
Siro· Marketing
New York$170k - $190k + equityFull-timePosted 1mo ago
About the role
Growth Marketing leader to scale qualified pipeline generation across Mid Market and Enterprise segments, owning ABM strategy, enterprise campaign management, and full-funnel optimization with cross-functional partnership.
Responsibilities
- Pipeline Generation & ABM Strategy: Build and execute account-driven GTM strategies to generate qualified pipeline for large enterprise prospects with complex buying processes
- Enterprise Campaign Management: Design and execute integrated campaigns across multiple channels (email, paid, web, outbound) specifically tailored for enterprise buyers and longer sales cycles
- Full-Funnel Optimization: Own end-to-end demand generation funnel from awareness to sales handoff, implementing analytics and optimization strategies to improve conversion rates at each stage
- Cross-Functional Partnership: Collaborate closely with our Sales, SDR, and RevOps teams on account prioritization, lead routing, and opportunity development while reporting performance metrics to executive leadership
Qualifications
- 6+ years of B2B demand generation experience with proven track record at high-growth SaaS companies (Seed-Series C preferred) marketing to Enterprise+ companies
- Enterprise ABM Expertise: Deep experience with account-based marketing strategies, including account tiering, personalized campaigns, and sales-marketing alignment for large deal sizes
- Full-Stack Marketing Proficiency: Hands-on experience across demand gen channels including paid acquisition, email/lifecycle marketing, events, SEO, and website optimization
- Analytics & Attribution: Strong background in marketing analytics, full-funnel reporting, and ROI measurement with ability to present insights to executive leadership
- Martech Fluency: Experience with marketing tools and AI-powered solutions for demand generation, lead scoring, and campaign automation
- Scale Experience: Background scaling demand gen programs from early stage to significant pipeline volumes ($100M+ annually)
Skills
Required:B2B demand generationAccount-Based Marketing (ABM)Full-funnel marketingMartech & AI tools
Benefits
- Not specified in the description
Last updated Oct 7, 2026. Interested? Apply on the company site.
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