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Product Marketing Manager- AI Software & Ecosystem (ROCm)

AMD· Sales / Marketing
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Hybrid (Austin, TX)$131k - $195kFull-timePosted 3w ago

About the role

AMD is seeking a Product Marketing Manager to lead marketing initiatives for ROCm AI software and the AI partner ecosystem, driving adoption of AMD Instinct GPUs through product positioning, ecosystem partnerships, and go-to-market execution.

Responsibilities

  • Own product marketing strategy and messaging for AMD ROCm and associated AI software offerings, including positioning, competitive differentiation, launch planning, and market education.
  • Develop customer-facing content that demonstrates how developers and enterprises can maximize performance and accelerate AI innovation on AMD Instinct GPU accelerators.
  • Partner with leading AI ecosystem partners, frameworks, and software vendors to drive joint go-to-market initiatives that expand awareness, engagement, and customer adoption.
  • Build and maintain executive-level relationships with AI partner marketing, product, and business development teams to identify and execute high-impact co-marketing opportunities.
  • Lead development of compelling content including presentations, keynote materials, customer success stories, solution briefs, whitepapers, blogs, videos, web content, and social media campaigns.
  • Collaborate with sales, business development, and field teams to support pipeline generation, customer engagement, and strategic account initiatives.
  • Drive launch planning and integrated marketing campaigns for ROCm releases, ecosystem partnerships, and strategic AI announcements.
  • Monitor competitive trends, customer feedback, and industry developments to inform product positioning and marketing strategy.
  • Influence internal and external stakeholders across multiple organizations to align on objectives and execute programs that drive measurable business impact.

Qualifications

  • Proven years of experience in product marketing, technical marketing, product management, or related roles within semiconductors, AI, cloud computing, enterprise software, or data center technologies.
  • Strong understanding of AI infrastructure, machine learning frameworks, GPU computing, HPC, or developer platforms.
  • Strong understanding of AI software stacks including ROCm, CUDA and ecosystems, including frameworks such as PyTorch, JAX, Triton, vLLM, SGLang, and other tools used by AI developers.
  • Proven ability to translate complex technical concepts into differentiated customer value propositions and compelling marketing content.
  • Demonstrated success leading cross-functional initiatives and influencing stakeholders without direct authority.
  • Experience building and executing strategic partner marketing programs and joint go-to-market initiatives.
  • Exceptional written, verbal, presentation, and storytelling skills.
  • Strong analytical capabilities with experience conducting competitive analysis and market research.
  • Familiarity with marketing channels including content marketing, digital marketing, social media, PR, analyst relations, events, and field marketing.
  • Experience working with AI frameworks and ecosystems such as PyTorch, JAX, Triton, Hugging Face, Kubernetes, or cloud AI platforms is highly desirable.

Skills

Required:Product marketing strategyContent creationPartnership marketingCross-functional collaboration
Nice to have:Market research and competitive analysis

Benefits

  • Benefits offered are described in AMD benefits at a glance.
Last updated Oct 15, 2026. Interested? Apply on the company site.
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AMD delivers leadership high-performance and adaptive computing solutions to advance data center AI, AI PCs, intelligent edge devices, gaming, & beyond.

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