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Lead Designer, Design Systems & Structures

Apple· Software and Services
Apply on company site
Culver City, CA, New York, NY$175k - $308.5kfull-timePosted 3w ago

About the role

Lead Designer to shape the systems and structures that define how content and brand come to life across Apple's Services. Set strategic direction for content design systems and formats, partner with cross-functional teams, and build scalable, Apple-caliber content experiences.

Responsibilities

  • Lead the design, development, and evolution of content design systems used across Apple Services
  • Define and operationalize cohesive content structures that reflect Apple's signature voice, style, and experience principles
  • Leverage AI tools, design tools, and emerging technologies to advance the efficiency and quality of content design at scale
  • Partner with design, engineering, product, and business teams to ensure systems are adopted, maintained, and continuously improved
  • Support the exploration and development of new content formats across Services
  • Mentor and guide IC designers, raising the craft and capability of the team
  • Synthesize complex, cross-functional requirements into clear, elegant design system solutions
  • You will be a systems thinker who translates broad strategic goals into actionable frameworks
  • Demonstrate seasoned content design and UX leadership with a strong portfolio at scale
  • Stay fluent in design tools and AI-powered design tooling and emerging technologies
  • Communicate clearly to influence across disciplines
  • Balance conceptual and detailed work as needed
  • Commit to Apple-caliber quality in content and brand design
  • Build and maintain systems thinking approach across multiple products and lines of business

Qualifications

  • 12+ years of experience in human interface design, content design and UX design
  • Demonstrated experience leading owning design systems work in a large, complex organization
  • Expert-level proficiency in design tools (Sketch, CS Suite and Figma). Prototyping skills are beneficial
  • Experience working across multiple products and lines of business simultaneously
  • Strong understanding of content strategy, information architecture, and editorial standards
  • Experience in a consumer technology, media and services environment
  • Familiarity with AI-assisted content and design workflows
  • Experience developing new content formats and pioneering design system standards from the ground up
  • Prior experience mentoring and managing designers

Skills

Required:Design systemsContent strategy & information architectureAI-powered design toolingCross-functional collaboration

Benefits

  • Comprehensive medical and dental coverage
  • retirement benefits
  • discounted products and free services
  • reimbursement for certain educational expenses including tuition
  • discretionary bonuses or commission payments and relocation may be eligible
  • Apple Employee Stock Purchase Plan and discretionary stock programs
Last updated Oct 16, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

AirPods Max 2Apple ArcadeApple CardApple Fitness+Apple MusicApple TVApple TV+Apple Watch Series 11
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