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Strategist, Marketing Communications - Korea

Apple· Marketing
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Hybrid (Seoul / Korea (Republic of))Full-timePosted 3w ago

About the role

Strategy lead for Marcom Korea to spearhead cross-marketing initiatives, collaborating with Korea Marcom Leader, Product Marketing, PR, retail and sales to address market challenges and opportunities. Partners with Cupertino WW Strategy Team to deliver market insights and champion multichannel creative work.

Responsibilities

  • Collaborate with cross-functional teams (PM, PR, Sales, Channel, Interactive, Brand, WW Strategy Team) and draw on different sources of data to build tangible insights & briefs to address business challenges or opportunities
  • Partner with cross-functional teams to create and present culturally insightful, brand-centric messaging across multiple customer touch points
  • Drive the development and execution of locally relevant strategic initiatives across product, e-commerce, social, and data science
  • Develop annual and quarterly marketing plans for the Korean market by consolidating market analysis, competitive insights and strategic priorities to identify opportunities and align with overall strategy and objectives
  • Maintain ongoing knowledge of cultural nuances and contexts that might affect Apple products' adoption in Korea
  • Share Korea Marketing and global teams with regular communication-based insights, competitive reviews, and market snapshots that could impact briefs and subsequent creative work

Qualifications

  • 12+ years experience of strategic delivery in a marketing capacity, whether in creative development, brand building, or business consulting
  • Track record of leading strategic conversations with creatives, agency partners, and cross-disciplinary colleagues
  • Experience synthesizing and translating complex information into easily understandable and compelling narratives for diverse stakeholders
  • Proven ability to build relationships, collaboration and influence with key stakeholders across functions
  • Business-level fluency in English and Korean (verbal/written)
  • Strong analytical skills with ability to aggregate data across sales, business, behavioral and media sources; knowledge of South Korea’s digital social and commerce landscape
  • Demonstrated leadership to advocate and shepherd strategy through a large cross-functional organization
  • Ability to engage with multiple perspectives to pursue the best approach to an idea
  • Strong commercial instincts with experience in research/business problem identification and resolution
  • Knowledge of the digital devices sales channel environment (carriers, eCommerce, retailers, 3rd-party stores)
  • Excellent writing, visual storytelling, and presentation skills
  • Experience living and working in Korea is beneficial

Skills

Required:Strategic thinkingCross-functional collaborationStorytelling / communication

Benefits

  • Apple is an equal opportunity employer
  • Commitment to inclusion and diversity
  • Accommodation for applicants with physical and mental disabilities
  • Accessibility in Apple’s workplace
Last updated Oct 2, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

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