Editor
Hypebeast Group· Editorial/Publication
Hong KongFull-timePosted 4d ago
About the role
Hypebeast is hiring two Editors in Hong Kong to focus on advertorial and branded content. The role involves turning client briefs into engaging stories that fit the Hypebeast voice, writing and editing advertorial/branded articles, and coordinating with various teams to manage campaigns on deadline.
Responsibilities
- Write, edit and publish advertorial and branded articles for global campaigns across Hypebeast, alongside organic news when required.
- Turn client briefs, press materials and campaign assets into clear, engaging stories aligned with the Hypebeast brand and the client’s key messages.
- Work with Senior Editors, Sales, Account Management and Hypemaker to scope deliverables, confirm timelines and manage client feedback and revision rounds.
- Manage multiple campaigns at once, tracking deadlines, approvals and go-live dates.
- Write headlines, standfirsts and social copy that drive clicks while meeting partner requirements.
- Apply SEO best practices and Hypebeast style and disclosure standards to every partner post.
- Prepare images and assets in WordPress and Photoshop for publication.
Qualifications
- 1-3 years of professional writing experience in digital media, branded content, copywriting or an agency.
- A portfolio of published work; branded or sponsored content is a strong plus.
- Excellent written English, with clean copy that needs minimal editing. Written Chinese, Japanese or Korean is a plus.
- Able to adapt tone for different brands and categories while keeping the Hypebeast voice.
- Strong knowledge of Hypebeast content and of fashion, sneakers, design and youth culture.
- Organized and reliable with deadlines; comfortable taking client feedback and turning revisions around quickly.
- Working knowledge of WordPress or a similar CMS; basic Photoshop skills.
- A team player who works well with Sales, Design and Editorial colleagues.
Skills
Required:WritingEditingSEOWordPress
Nice to have:Photoshop
Last updated Oct 21, 2026. Interested? Apply on the company site.
About Hypebeast Group
Driving Culture Forward
Hypebeast is the leading online destination for men's contemporary fashion and streetwear. Shop at our store and also enjoy the best in daily editorial content.
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