← All roles

Principal Competitive Analysis, Custom Silicon Architect - DC GPU

AMD· Engineering
Apply on company site
Hybrid (San Jose, California or Austin, Texas)$223k - $334.4kFull-timePosted 5d ago

About the role

Lead competitive intelligence and hands-on performance analysis for AMD's custom silicon in AI and data center computing. Build fact-based views of competing accelerators, platforms, software, pricing, and go-to-market strategies; translate insights into actionable recommendations for product and business leaders; conduct cloud-based performance evaluations and benchmark development; partner with cross-functional teams to influence strategy and investments.

Responsibilities

  • Develop and maintain comprehensive competitive assessments, including feature matrices, product comparisons, pricing analyses, and market landscape reviews.
  • Monitor competitor product launches, model releases, acquisitions, partnerships, pricing changes, funding activity, and go-to-market motions.
  • Synthesize technical, commercial, and market information into a clear view of competitor strategy, strengths, gaps, and likely direction.
  • Maintain a current competitive landscape for custom silicon across hyperscalers, cloud providers, AI infrastructure companies, and other relevant market participants.
  • Evaluate competitive performance hands-on using publicly available cloud instances and accessible software environments.
  • Design and execute repeatable benchmarks that assess performance, efficiency, scalability, usability, and cost across representative workloads.
  • Validate results carefully, document methodology and assumptions, and separate measured results from modeled or externally reported data.
  • Partner with performance engineering and workload modeling teams to interpret results and identify architectural or software drivers of observed performance.
  • Create executive-ready competitive insights that influence product strategy, roadmap prioritization, pricing, and investment decisions.
  • Translate technical and market findings into concise strategic implications, recommended actions, and clear decision points.
  • Provide timely competitive readouts for major launches, market shifts, and emerging threats or opportunities.
  • Communicate uncertainty and confidence levels clearly, ensuring recommendations remain evidence-based and defensible.
  • Establish repeatable processes and tooling for collecting, validating, maintaining, and distributing competitive intelligence across the company.
  • Create common templates, taxonomies, source standards, and review processes to improve consistency and reuse.
  • Build a trusted repository of product specifications, performance data, pricing, market activity, and strategic assessments.
  • Coordinate with legal and compliance partners to ensure competitive research follows applicable company policies and information-handling requirements.
  • Partner closely with Product Management to inform roadmap decisions and identify areas of strategic differentiation.
  • Collaborate with architecture, engineering, software, finance, marketing, sales, and corporate strategy teams to connect competitive findings to business and product decisions.
  • Engage internal subject-matter experts to validate technical conclusions and improve the quality of competitive assessments.
  • Support planning cycles, product reviews, and investment discussions with current, decision-oriented competitive analysis.

Qualifications

  • Extensive experience in competitive analysis, product strategy, product management, performance engineering, or a related role in semiconductors, cloud computing, AI infrastructure, or data center systems.
  • Deep understanding of processors, AI accelerators, custom silicon, system architecture, software stacks, and cloud deployment models.
  • Hands-on experience evaluating hardware or software performance in cloud environments, including benchmark design, data collection, and results interpretation.
  • Demonstrated ability to analyze product capabilities, performance, pricing, and market dynamics using incomplete or rapidly changing information.
  • Ability to create concise, executive-ready narratives that connect technical findings to product, pricing, roadmap, and investment decisions.
  • Strong written and verbal communication skills, with the ability to influence across technical and business organizations.
  • High standards for analytical rigor, source validation, documentation, and protection of confidential information.

Skills

Required:Competitive analysisPerformance evaluation

Benefits

  • AMD benefits at a glance
Last updated Oct 22, 2026. Interested? Apply on the company site.
AMD logo

About AMD

together we advance_AI

AMD delivers leadership high-performance and adaptive computing solutions to advance data center AI, AI PCs, intelligent edge devices, gaming, & beyond.

AIData CenterHigh-Performance ComputingGamingEdge Devices
Company profileWebsite

More open roles at AMD