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Product Designer, Instagram

Meta· Design
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Hybrid (New York, NY)$201k - $278kFull-timePosted 3d ago

About the role

Product Designer for Home Brand Studio Team at Instagram, focused on defining and scaling the brand from product to culture, and creating brand-building experiences in product and branded features.

Responsibilities

  • Take broad, conceptual ideas and turn them into something useful and valuable for our 2 billion+ users and drive product strategy and innovation across a large organization
  • Design innovative concepts through the craft of end-to-end flows which impact broad sets of users at scale while using the appropriate prototyping tools
  • Drive design prioritization and execution, keeping up team's momentum to meet accelerated timelines
  • Design new experiences or layouts that improve visual systems
  • Play an active role in communicating strategic decisions around the future direction of products
  • Give and solicit feedback from a broader product team in order to continually improve the quality of design deliverables through structured feedback and iteration
  • Act as a key cross-functional lead accountable for the success of the initiative, leaning into workstream level operations and processes when needed
  • Influence and drive alignment on product direction across multiple organizations and cross-functional partners
  • Work collaboratively with others, think creatively, and take on complex challenges
  • Take on mentorship and coaching opportunities

Qualifications

  • 10+ years in product design. Has led design for large consumer products at scale, with tens or hundreds of millions of users
  • Has designed for video consumption: discovery, playback, the viewer experience and engagement loops. Long-form or short-form video is strongly preferred
  • Understands social mechanics such as sharing, comments, community, creator-audience relationships and network effects
  • Aligns Product, Engineering, Data Science, Research and Content Partnerships around a shared vision without formal authority. Drives decisions at the director and VP level
  • Experience leading and growing a team of designers, setting quality standards, and mentoring senior ICs

Skills

Required:Product designVideo design & experienceCross-functional leadershipMentorship & team leadershipStrategic communication

Benefits

  • bonus
  • equity
  • benefits
Last updated Oct 23, 2026. Interested? Apply on the company site.

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