Platform Specialist
Apple· Sales and Business Development
Hybrid (Bengaluru)Full-timePosted 3d ago
About the role
Apple Ads - Platform Specialist on the Search Ads team, focusing on promotion and discovery across Apple Services. Acts as a strategic account manager and consultative seller across pre- and post-sale lifecycle, solving complex campaign issues, and driving growth for performance advertisers in the mobile and app developer ecosystem.
Responsibilities
- Manage relationships with clients and agencies in the performance marketing space
- Maintain a high level of outreach via email, phone and meetings to ensure a strong business pipeline
- Develop a strategy for long-term success across your portfolio of clients & prospects
- Act as a thought leader with both clients and agencies
- Work closely with your Manager & Platform Specialist team to ensure accurate execution and alignment with customer objectives
- Use internal & external data sets to understand how to best help grow your customer's business
Qualifications
- Bachelor's Degree in a related field or equivalent, MBA a plus
- Experience in performance media sales with at least 4 years experience using a self-serve type platform
- Managed India-based clients with domestic and export business in your previous roles
- Experienced in online, digital, or performance marketing, ideally within the mobile ecosystem and data-driven marketing environment
- Solid expertise in performance marketing, including campaign optimization, measurement, and growth strategies
- Excellent communication and presentations skills - both in person and virtually
- Over 5 years in performance account management or sales, with a proven history of expanding existing client portfolios in search and mobile advertising
- Comprehensive knowledge of the mobile app ecosystem, with strong preference for mobile gaming experience
- Rigorous data fluency, with expert command of Excel/Numbers to dissect performance data and build compelling commercial narratives
- Challenger mindset, guiding advertisers beyond their comfort zone with proactive, insight-led recommendations
- Proven agency collaboration and ability to navigate complex agency hierarchies and direct-advertiser relationships
- Platform mastery, experience in self-serve ad operations, campaign optimization, client training, and troubleshooting
- India market expertise and understanding of local digital dynamics as well as cross-border import/export business models
- Exceptional executive communication and presentation skills for high-impact business reviews with senior stakeholders
- High operational rigor, meticulous attention to detail, proactive prioritization, and ability to execute under tight timelines
- Completion of the official Apple Ads Certification is strongly preferred
Skills
Required:Account managementPerformance marketingCommunicationData analysis
Benefits
- Accessibility-focused culture and benefits as part of Apple’s workplace environment
Last updated Oct 23, 2026. Interested? Apply on the company site.
About Apple
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Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.
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