← All roles

Senior Product Manager, Apple Store Online

Apple· Sales and Business Development
Apply on company site
Cupertino, CA$175.5k - $311.7kFull-timePosted 3d ago

About the role

Experienced Product Manager to lead growth initiatives for Apple Store Online. Role focuses on building seamless, personalized, and innovative digital commerce experiences for online customers, bridging business, design, and engineering across Apple Retail’s online store.

Responsibilities

  • Develop multi-year strategies, roadmaps, and plans to achieve business objectives.
  • Drive product discovery, requirements, and delivery of new capabilities.
  • Communicate ideas, plans, and program status to senior partners and executives.
  • Contribute to an inclusive environment through respecting each others' differences and having the curiosity to learn.

Qualifications

  • 7+ years of product management experience in e-commerce, including direct leadership of complex projects or programs end-to-end
  • Experience building multi-year technical roadmaps that align feature, capability, and platform investments to business priorities
  • Deep technical proficiency, with the ability to contribute to solution design and architecture decisions that produce extensible, operationally scalable experiences or platforms
  • Proven ability to take high-level concepts through the full product lifecycle — from ideation to detailed planning to delivery — with systematic rigor at each stage
  • Experience partnering across business, engineering, and design, with a track record of synthesizing complex information into clear narratives that drive alignment and progress
  • BA/BS in Computer Science or a technical degree, or equivalent relevant professional experience
  • Experience driving strategic programs from planning through execution and launch, managing cross-functional dependencies, timelines, and risks
  • Experience defining and delivering customer experiences in one or more of the following four domains (Agentic, Affordability, Delivery/Fulfillment, Personalized Shopping)
  • Agentic-Track record of shipping LLM-powered products in digital commerce at scale, including experience partnering with ML Engineering teams and managing the operational changes AI adoption requires while maintaining privacy-first practices.
  • Affordability-Experience defining and delivering customer experiences related to Affordability programs, subscriptions, or payments such as loyalty/upgrade and/or financing programs.
  • Delivery and Fulfillment-Experience defining and delivering customer experiences related to Delivery and Fulfillment programs across all physical and digital channels.
  • Personalized Shopping Experience: Experience designing and delivering personalized experiences, including incorporating the latest generative AI capabilities, with familiarity with Apple OS frameworks, AI toolkits, and Human Interface Guidelines.
  • Ability to lead significant digital transformations, including adopting new technology platforms and defining operational processes
  • Proven ability to translate complex information into concise, and compelling narratives appropriate for different stakeholders, fostering alignment across all organizational levels
  • Exceptional communicator and collaborator who aligns perspectives, drives accountability, and influences across matrixed teams without direct authority

Skills

Required:Product lifecycle managementRoadmap developmentCross-functional leadershipSolution design & architecture

Benefits

  • Comprehensive medical and dental coverage
  • retirement benefits
  • range of discounted products and free services
  • reimbursement for certain educational expenses including tuition
  • discretionary bonuses or commission payments as well as relocation (possible)
  • Apple shareholder opportunities via discretionary employee stock programs
  • Apple Employee Stock Purchase Plan participation
Last updated Oct 23, 2026. Interested? Apply on the company site.

About Apple

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

AirPods Max 2Apple ArcadeApple CardApple Fitness+Apple MusicApple TVApple TV+Apple Watch Series 11
Company profileWebsite

More open roles at Apple