Senior/Product Marketing Manager
Hybrid (Foster City, CA)$130k - $200kFull-timePosted 11mo ago
About the role
Senior Product Marketing Manager to accelerate growth of Replit Agent by bridging product, engineering, and go-to-market with developer-first narratives and partner ecosystem storytelling.
Responsibilities
- Lead Product Marketing for our Launches Develop and operationalize Replit’s launch motion — from early roadmap planning through public release. Create repeatable frameworks that keep launches fast, clear, and coordinated.
- Shape Messaging & Positioning Craft technically fluent, developer-first narratives that highlight how Replit’s AI coding agent accelerates creativity and productivity. Tailor messaging to different developer segments and channels.
- Create Sales & Growth Enablement Build the first generation of enablement materials (decks, demos, battlecards, FAQs) that empower GTM teams and partners to tell Replit’s story confidently.
- Lead Competitive and Market Insights Stay ahead of the fast-moving landscape in AI coding assistants and app development platforms. Identify key trends, threats, and whitespace opportunities that shape how Replit stands out.
- Co-market with our Partner ecosystem You’ll also leverage your storytelling expertise to collaborate with our partner ecosystem, crafting compelling “Better Together” narratives that elevate our joint value and propel partner marketing initiatives
- Analyze & Learn Define metrics, gather insights, and feed back learnings from the field and community to inform product and marketing strategies.
Qualifications
- 8+ years of work experience, including 6+ years in product marketing (ideally within the app development space)
- Love building from scratch — frameworks, processes, teams, and strategy
- Excellent written communication and storytelling skills, with the ability to simplify complexity
- Are equally comfortable writing a launch announcement, building a competitive teardown, or running a cross-functional sync
- Have a founder mindset: you identify gaps and fill them, move quickly, and don’t wait for someone else to define the playbook
- Proven ability to partner directly with engineers and product managers, turning technical concepts into simple, powerful stories
- Strong project management skills — you can juggle multiple launches and keep teams aligned under pressure
- Experience with sales enablement and competitive positioning for technical audiences
- A collaborative, low-ego approach and willingness to dig into the details
Skills
Required:Product MarketingLaunch ManagementMessaging & PositioningSales Enablement
Benefits
- Competitive Salary & Equity
- 401(k) Program with a 4% match (US Only)
- Health, Dental, Vision and Life Insurance
- Short Term and Long Term Disability
- Paid Parental, Medical, Caregiver Leave
- Flexible Time Off (FTO) + Holidays
- Commuter Benefits (In-Office & US Only)
- Monthly Wellness Stipend
- Autonomous Work Environment
- In Office Set-Up Reimbursement (In-Office Only)
- Quarterly Team Gatherings
- In Office Amenities (In-Office Only)
Last updated Sep 2, 2026. Interested? Apply on the company site.
About Replit
Build apps and sites with AI
Replit is an AI-powered platform for building professional web apps and websites.
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