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Growth Marketing Lead

Hive· Growth Marketing
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Hybrid (San Francisco, CA)$80k - $120kFull-timePosted 11mo ago

About the role

Growth Marketing Lead at Hive, a fully remote-adjacent role based in San Francisco, responsible for owning and scaling Hive's growth marketing function, setting acquisition strategy, and building a team by year end.

Responsibilities

  • Own the strategy, development, and optimization of growth marketing campaigns across paid and organic channels to generate awareness and high quality leads for Hive’s AI solutions
  • Collaborate across internal (product, sales, design) and external (Ad reps) partners to align strategy, tactics, and goals
  • Build and manage a continuous experiment pipeline to iterate on audience, creative (both ad + landing page), and channel strategies to unlock new opportunities and incremental improvements on existing campaigns
  • Raise the creative bar, working with design as an expert in your channels to incorporate channel best practices, using experience and competitive research to inform approaches
  • Measure and report on the performance of growth campaigns against internal targets and competitor benchmarks
  • Extract quantitative and qualitative insights to inform campaign strategy and share insights with other internal teams
  • Set OKRs and hold quarterly/annual business reviews with executive stakeholders
  • Report on program budget and ROI, and build business cases for increased investments where you identify and validate new growth opportunities
  • Maintain awareness of industry best practices for data handling as it relates to your role
  • Adhere to policies, guidelines and procedures pertaining to the protection of information assets
  • Report actual or suspected security and/or policy violations/breaches to an appropriate authority

Qualifications

  • 4+ years experience generating demand for technology products or services, ideally in the B2B/enterprise space
  • Expert using various channels (Google Ads, LinkedIn, GDN, SEO / content marketing, email, in-product) and tools (SEMrush, Moz, GSC, etc) to move prospects through the buying journey and generate revenue
  • Deep understanding of tracking and attribution (Google Analytics, GTM) with excellent analytical skills
  • Mastery of hypothesis-guided optimization and A/B testing best practices
  • Good design sense and experience partnering with internal and external creative partners on asset development
  • Ability to thrive autonomously in a self-serve, ambiguous environment
  • Biased towards speed in a fast-paced startup environment
  • Excellent verbal and written communication skills

Skills

Required:Growth marketing strategyChannel expertise (Google Ads, LinkedIn, GDN, SEO/content, email)Tracking and attribution

Benefits

  • Competitive salary
  • Stock options (potentially offered)
  • Opportunity to contribute to a fast-growing AI startup
  • Collaborative cross-functional environment
Last updated Jul 29, 2026. Interested? Apply on the company site.

About Hive

AI to Understand, Search, and Generate Content | Hive

Hive's APIs enable developers to integrate pre-trained AI models that address technically challenging content understanding needs into their applications.

ai modelssolutionscontent understandingcomputer visiondeep learningai solutionsdata labeling
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