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Lead Generation Specialist

Scale Army· Sales
Apply on company site
RemoteContractPosted 6mo ago

About the role

Scale Army is hiring a Lead Generation Specialist to convert inbound leads into high-value sales opportunities, manage the pipeline, and drive revenue growth. This is an internal contract, fully remote role open to LATAM, Africa, and Eastern Europe, supporting U.S.-based clients.

Responsibilities

  • Inbound Lead Management: Quickly engage with inbound leads to qualify them and schedule calls with the sales team. Implement new strategies to increase the number of meetings booked and keep the sales pipeline flowing.
  • Lead Generation: Own both inbound and outbound lead generation efforts to expand the sales pipeline. Leverage LinkedIn and sales tools (like Apollo and Instantly) for lead prospecting and outreach.
  • Email Sequences & Automation: Develop, test, and implement targeted email sequences to nurture inbound leads. Write compelling, personalized, and persuasive emails that drive action. Use tools like Instantly to optimize outreach and automate key touchpoints.
  • Outbound Outreach & Prospecting: Own outbound lead generation through LinkedIn, cold emails, and direct prospecting. Continuously expand the sales pipeline with new, high-potential leads.
  • Communication & Follow-ups: Proactively follow up with leads to keep them engaged and on track for meetings. Handle no-show leads with professionalism, addressing concerns, and rescheduling calls as needed.
  • CRM Management: Maintain accurate and up-to-date lead records in HubSpot. Report on performance metrics through CRM and Google Sheets, ensuring visibility and transparency in your results.

Qualifications

  • Proven B2B Experience: Minimum 2 years in a B2B sales development or lead generation role. Experience with outbound prospecting is a plus.
  • Excellent Communication: Fluent English, with strong written and verbal skills.
  • Email Automation Proficiency: Experience with HubSpot, Instantly, or similar tools for creating and implementing email sequences and automation.
  • Tech-Savvy: Comfortable using CRM systems and other online sales tools, and skilled at incorporating AI into your daily tasks.
  • Fast Learner: Ability to quickly master new sales tools, strategies, and systems.
  • Drive & Dedication: Motivated to hit targets and thrive in a high-pressure, fast-paced environment.
  • Attention to Detail & Organization: Strong organizational skills, with an eye for detail in scheduling, follow-ups, and record-keeping.
  • Vendors: Comfort while managing vendors, constantly improving measured metrics.

Skills

Required:B2B lead generationInbound and outbound prospectingEmail automationCRM tooling (HubSpot)Communication skills
Nice to have:AI for sales
Last updated Jul 15, 2026. Interested? Apply on the company site.

About Scale Army

Global Staffing for Marketing & Sales Growth

Scale Army sources, vets, and deploys high-performing marketers and sellers, helping meet growth targets with nearshore talent, month-to-month contracts, and fast onboarding.

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