Growth Manager, Brand Squad
Hybrid (London)Full-timePosted 5mo ago
About the role
Growth-focused role responsible for driving pipeline across paid channels, website optimization, lifecycle marketing, and community initiatives to surface Encord within the ML ecosystem and convert interest into qualified demos.
Responsibilities
- Drive high-intent leads from paid, web, and lifecycle programs to a qualified demo
- Own day-to-day operations across primary paid channels — Google Ads and LinkedIn Ads — with potential expansion to X, Reddit, ChatGPT, and more
- Run conversion optimization across website — landing pages, CTAs, forms, and buyer journeys — to lift demo requests and qualified lead volume
- Own lifecycle and email marketing — nurture sequences, post-event follow-up, dormant-lead reactivation, newsletter operations, and HubSpot workflows
- Support events strategy with paid promotion, pre/post-event nurture, and follow-up sequences
- Report on and analyze campaign and program performance in HubSpot, automating reporting and sharing insights with Sales and leadership
Qualifications
- 3+ years hands-on experience in B2B growth, paid acquisition, or a commercially rigorous field
- Hands-on experience with Google Ads and LinkedIn Ads
- Experimental — comfortable owning accounts, budgets, and programs day-to-day, running tests, and iterating quickly on data
- Proficient with attribution and CRM tools like HubSpot, with understanding of how paid activity maps to pipeline
- Quick to pick up new tools and workflows; curiosity about ML/AI concepts and ability to speak the language of the audience
Skills
Required:Google AdsLinkedIn AdsHubSpotConversion Rate OptimizationAnalytics & Testing
Benefits
- Competitive salary, commission, and equity in a high-growth start-up
- Strong in-person culture — London office 3+ days/week
- 25 days annual leave + UK public holidays
- Annual learning & development budget
- Travel for customer visits, events, and conferences across the UK and Europe
- Company lunches twice a week
- Monthly socials & bi-annual team offsites
Last updated Sep 30, 2026. Interested? Apply on the company site.

About Encord
Building the data backbone for the (artificial) intelligence…
Encord is the leading data platform for AI. We help top AI teams get models into production faster with human-in-the-loop workflows for labeling and RLHF, infrastructure for data-centric model testing, and powerful data curation and management.
artificial-intelligencedeveloper-toolsmachine-learningcomputer-visionai
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