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Founding Growth Lead

Hobbes· Go-to-Market
Apply on company site
San Francisco$180k - $300k + equityFull-timePosted 4mo ago

About the role

Founding growth role to build market, category, and growth engine for Hobbes; responsible for narrative, website, content, proof, distribution, and early pipeline creation in a 0-1 growth capacity.

Responsibilities

  • Narrative: Make Product Intelligence, Conversational Intelligence, and self-improving demo agents feel concrete, urgent, and obvious.
  • Website: Tune the website into the clearest expression of the category and a serious source of qualified pipeline.
  • Writing: Write the core assets yourself: homepage copy, landing pages, case studies, launch posts, founder posts, outbound angles, sales one-pagers, and emails.
  • Proof: Turn customer calls, transcripts, live demo conversations, onboarding wins, usage data, and outcomes into sharp customer stories.
  • Distribution: Build loops across content, search, founder-led social, events, partnerships, outbound, and product-led moments.
  • Technical translation: Take code intelligence, sandboxes, evals, agent behavior, buyer conversations, and product ops, then turn them into language buyers understand.
  • Growth from zero: Pick the tools, manage partners, run experiments, kill what does not work, and help hire the team when the motion starts to work.

Qualifications

  • You are a 0-1 growth leader: a marketer who writes like a founder and builds systems like an operator.
  • You have been the first or very early growth or marketing person at a B2B startup, ideally seed to Series A.
  • You can actually write. Not manage writers. Not brief agencies. Write.
  • You have owned pipeline or revenue outcomes before, and you can name the numbers.
  • You have technical curiosity. You do not need to be an engineer, but codebases, agents, sandboxes, evals, and product architecture should interest you.
  • You understand B2B buying and products that need explanation.
  • You have strong product taste. You know when copy is vague, when a page is too clever, and when a campaign has no real insight.
  • You can turn a messy customer conversation into a clean market insight.
  • You can operate as a one-person team for the first 6 months.

Skills

Required:Narrative developmentTechnical storytellingWriting
Last updated Jul 23, 2026. Interested? Apply on the company site.

About Hobbes

Self-Improving Agents for Demos

Hobbes is an agent that runs 24/7 demos across your funnel, improving with every conversation.

Self-Improving Agents for Demosconversational agentdemo automationcustomer engagementAI
Company profileWebsite

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