GTM Lead
Brain Co.· GTM
Hybrid (San Francisco Bay Area)Full-timePosted 3mo ago
About the role
GTM Strategy & Operations Lead to build the strategy and systems that accelerate Brain Co.'s funnel from first touch to signed deal, working with Head of Go-to-Market and COO to define targeting, enablement, and processes that move deals faster.
Responsibilities
- Set target strategy from first principles
- Partner with GMs to define accounts and segments to pursue and maintain thesis as market evolves
- Prioritize targets and map them to outbound, marketing, or warm intros
- Continuously refine lead identification and qualification to ensure quality pipeline
- Drive top-of-funnel in partnership with marketing
- Translate target strategy into outbound email programs and marketing campaigns
- Own warm-intro motion and instrument all channels to track conversions
- Build positioning and sales enablement for first conversations
- Position case studies and vertical narratives for impactful first calls
- Build preparation systems for initial meetings to shorten time to qualified opportunity
- Codify repeatable positioning and messaging for GTM team
- Build systems that accelerate deal flow
- Create enablement materials (FAQs, objection handling, competitive intel, vertical collateral)
- Establish market feedback loops to inform positioning, product, and pipeline
- Design and run deal desk processes and other friction-reducing operational systems
Qualifications
- 7+ years in GTM strategy, revenue operations, sales enablement, or related field
- Enterprise go-to-market experience with large organizations
- Chief-of-staff experience to senior executive or equivalent profile
- First-principles strategic thinker with market- and customer-driven viewpoint
- Systems builder with experience standing up funnel infrastructure, enablement, or deal processes from scratch
- Strong cross-functional collaboration with GMs, marketing, and GTM leadership
- Analytical rigor to measure funnel and identify/fix bottlenecks
- Technical or AI experience comfortable working with AI tools and engineering teams
- Bonus: Product marketing or positioning experience for enterprise buyers
Skills
Required:GTM strategyRevenue operationsSales enablementCross-functional leadership
Benefits
- Competitive compensation including salary, equity, and performance incentives.
Last updated Oct 1, 2026. Interested? Apply on the company site.
About Brain Co.
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