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Product Marketing Manager

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Hybrid (Stuttgart Schockenriedstr. 17)Full-timePosted 3mo ago

About the role

Strategic and execution-driven Product Marketing Manager to define AI robotics product positioning, messaging, and go-to-market strategies. Shape value propositions, enable Sales, lead product launches, and translate technical capabilities into scalable growth for enterprise customers.

Responsibilities

  • Define and continuously refine product messaging and value propositions across use cases and buyer personas
  • Translate complex AI and robotics capabilities into clear, compelling narratives for both technical and non-technical stakeholders
  • Develop tailored messaging for verticals, market segments, and key accounts
  • Lead product and feature launches end-to-end in collaboration with Product, Sales, and Marketing
  • Coordinate internal enablement and external rollout activities
  • Align launches with demand generation, campaigns, and press activities
  • Create and manage sales enablement materials (pitch decks, one-pagers, battle cards, ROI tools)
  • Support Sales with training, objection handling, and demo narratives
  • Improve conversion and deal velocity by aligning closely with revenue teams
  • Develop product-focused content (solution briefs, white papers, competitive comparisons)
  • Contribute to blog articles, newsletters, and product-related webinars
  • Shape thought leadership content that reinforces Sereact’s positioning
  • Conduct market research and competitor analysis to inform positioning and roadmap
  • Capture feedback from the field to refine messaging and identify opportunities
  • Monitor trends in robotics, logistics automation, and AI application domains
  • Define and track product marketing success metrics
  • Report on GTM performance and impact on pipeline and revenue
  • Support forecasting and planning with market and customer insights

Qualifications

  • Completed studies in Business, Marketing, Engineering, or a related field
  • Several years of experience in B2B product marketing, ideally in tech, AI, SaaS, or industrial automation
  • Strong understanding of enterprise buyer journeys and complex value chains
  • Experience with launching and positioning technical products in B2B markets
  • Confident use of marketing tools such as HubSpot, Notion, Figma, or equivalents
  • Experience working cross-functionally with Product, Sales, and Engineering
  • Soft Skills: Hands-on mentality with strategic thinking ability
  • Excellent communication skills in German and English
  • Structured, analytical, and customer-centric work style

Skills

Required:Product messaging and positioningGo-to-market planningSales enablementMarket research & competitive analysis
Nice to have:Content marketing

Benefits

  • Wellpass (gym membership)
  • Flexible working hours
  • Option to work from home when needed
  • A motivated team and an open corporate culture
  • Competitive compensation and excellent career development opportunities
Last updated Jul 15, 2026. Interested? Apply on the company site.
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About Sereact GmbH

One Brain. Any Robot.

The industrial autonomy platform providing real-world autonomous robotics powered by Vision-Language-Action AI.

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