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Senior Product Marketing Manager, Core

Harvey· Marketing
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San Francisco$137.6k - $206.4kFull-timePosted 3mo ago

About the role

Senior Product Marketing Manager to join the Solutions Marketing team, defining how Harvey's products are packaged, launched, and enabled as solutions across legal teams and emerging markets. Drive GTM strategy, enable demand gen, conduct market research, and align across Product, GTM, and Marketing leadership to build a durable, scalable narrative.

Responsibilities

  • Lead go-to-market strategy for a core solution area, translating product capabilities into messaging and positioning tailored to verticals, personas, and segment sizes.
  • Enable GTM teams with solution-led messaging, demo storylines, playbooks, and customer-ready materials that support the enterprise sales motion.
  • Partner with Product and Core Product Marketing to shape launches and own how it gets packaged and adapted across target verticals and personas.
  • Partner with Demand Gen and Content to develop full funnel campaigns that build thought leadership, drive demand, and mature pipeline.
  • Regularly conduct market, customer, and competitive research, grounding positioning and strategy in real customer needs and differentiated value.
  • Align on solutions prioritization and market opportunity across Product, GTM, and Marketing leadership teams.

Qualifications

  • 6-8+ years of experience in Product Marketing, Solutions Marketing, or a related role in B2B SaaS.
  • Proven experience marketing complex, workflow-driven products to enterprise buyers.
  • Demonstrated ability to connect technical product capabilities to customer problems, outcomes, and business value.
  • Expertise in developing positioning and messaging, and translating it into sales-facing and customer-facing assets across different audiences, segments, and verticals.
  • Experience contributing to product launches, including translating core launch messaging into content for specific industries or personas and building out assets.

Skills

Required:Product marketingMessaging and positioningLaunch planningCross-functional collaborationMarket research

Benefits

  • Comprehensive health, dental and vision coverage
  • retirement benefits (401k match up to 4%)
  • flexible PTO
Last updated Aug 26, 2026. Interested? Apply on the company site.
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About Harvey

Professional Class AI

Harvey is a platform built to meet the standards of the world’s leading professional service firms.

AILegalLegal AILegal AnalysisLegal Document AnalysisLegal ResearchLegal Techsetter-30
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