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Narrative and Brand Lead (Staff/Director)

Valon· People
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Hybrid (New York)$200k - $260kFull-timePosted 3mo ago

About the role

Role to own Valon's external brand, starting with talent branding, combining strategy and writing to shape and tell Valon’s story to engineers, operators, designers, and other builders; act as a high-impact IC running a small newsroom inside the company to find real stories, tell them effectively, and build a repeatable storytelling system.

Responsibilities

  • Shape the story: explain what Valon is building, why it’s hard, and why a strong candidate should care; build reusable material for candidates and outside audiences, including stories and numbers.
  • Write the content: founder essays, company updates, Why I Joined stories, product/technical stories, candidate-facing material.
  • Get other people talking: build relationships with writers, podcasters, and newsletter authors; pitch coverage.
  • Help recruiting close: create sharper materials for offers, including Why Valon decks, candidate FAQs, role-specific pitch materials.
  • Decide what's worth sharing: select moments, people, and proof points to publish and in what form.
  • Build a system that lasts: establish a repeatable storytelling process with regular cadence and measurable impact.

Qualifications

  • Strong writer with good taste and sharp judgment.
  • Ability to write in different voices and across mediums; explain complex concepts clearly without oversimplifying.
  • Experience as primary or founding brand/editorial voice with tangible results; engineers/readers engaged by your work.
  • Ability to derive stories from internal material and turn them into compelling narratives for talent audiences.
  • Comfort with long-term, impact-driven branding rather than viral marketing.

Skills

Required:Story shaping and narrative strategyContent writing across mediums

Benefits

  • Not specified in the description.
Last updated Oct 15, 2026. Interested? Apply on the company site.

About Valon

The AI-native operating system for mortgage servicing. Building a better foundation for the American Dream.

Mortgage servicingAI-native operating systemRegulated financeRegulated workflowsPlatformValonOS

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