← All roles

Director of Product Marketing, Wearables Software

Meta· Product Marketing Management
Apply on company site
Burlingame, CA$296k - $356kFull-timePosted 3mo ago

About the role

Lead a high-performing team of software product marketers for Wearables at Meta Reality Labs, shaping go-to-market strategy, and driving growth and adoption of AI-powered wearable software experiences across emerging wearables products.

Responsibilities

  • Lead a high performing team of software product marketers, managing team performance and supporting career development and growth.
  • Manage a portfolio of AI products and experiences.
  • Work hands-on with key stakeholders to advance project milestones and drive product market fit, including prioritizing audience use cases and needs, identifying and sizing key markets to target, and monitoring engagement and NPS.
  • Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities.
  • Design and lead go-to-market strategy, communications, and execution in partnership with Product Management, Marcom, Communications, and Product Growth teams to achieve business goals and objectives.
  • Consistently build strong internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy.

Qualifications

  • 15+ years of experience with product marketing
  • 15+ years of experience with consumer products
  • 12+ years of experience with team leadership, people management, cross-functional team leadership, or leadership
  • Track record of building partnerships with Product Management and cross-functional teams that shape multi-year product roadmaps and go-to-market strategies
  • Leadership experience in a global role and knowledge of diverse cultural, social and business landscapes
  • Experience owning and overseeing multiple portfolio areas and marketing vision while creating buy-in and enthusiasm from peers, individual contributors, and other leaders
  • Experience influencing and leading strategies across multiple lines of business and matrixed teams
  • Experience identifying and analyzing complex, long term, critical problems facing the relevant areas of the business and drove solutions for them
  • Understands organizational health, can articulate an organizational vision, and can effectively diagnose and make recommendations to solve complex issues spanning multiple teams (resource prioritization, top-level goal alignment, balancing impact with team longevity)
  • Bachelor's degree

Skills

Required:Product marketingTeam leadership

Benefits

  • Bonus
  • Equity
  • Benefits
  • Compensation details vary by location
Last updated Oct 23, 2026. Interested? Apply on the company site.

About Meta

Shop the latest AI glasses and wearable technology from Meta.

Shop the latest AI glasses and wearable technology from Meta. Explore Ray-Ban Meta, Oakley Meta, display glasses, and cutting-edge VR headsets.

AI glassesOakley MetaRay-Ban MetaVR headsetsliquid-ai-recruiting-targetwearable technology
Company profileWebsite

More open roles at Meta