Creative Strategist, META Creative Shop LATAM
Meta· Partnerships
São PauloFull-timePosted 2mo ago
About the role
Creative Shop role focusing on LATAM, merging strategy with hands-on creative leadership to shape the region's creative vision, drive cross-functional initiatives, and mentor teams while influencing product roadmaps and go-to-market approaches.
Responsibilities
- Define and drive the creative strategy for high-priority accounts and verticals across LATAM, setting the standard for how creativity translates into measurable business outcomes
- Lead complex, cross-functional initiatives spanning Creative Shop, Marketing Science, Business Engineering, and Product teams to unlock new creative capabilities at scale
- Serve as a strategic thought partner for senior clients and agency leadership, shaping long-term creative visions that go beyond campaign-level execution
- Pioneer new creative frameworks and methodologies that harness emerging technologies, AI, and Meta's evolving product suite to drive business growth
- Mentor and develop early-career and mid-level strategists, elevating the overall creative quality and strategic rigor of the team
- Identify and champion scalable creative solutions that can be adopted across markets, contributing to global Creative Shop best practices and playbooks
- Independently scope and lead strategic projects end-to-end, from insight generation through execution and impact measurement, with minimal oversight
- Represent Creative Shop in industry forums, publications, and speaking engagements, building Meta's reputation as a creative authority in the region
- Proactively identify whitespace opportunities and emerging trends, translating them into actionable creative strategies that influence product roadmaps and go-to-market approaches
- Build and maintain deep expertise in Meta products from both business and consumer perspectives to craft effective, platform-native brand experiences
Qualifications
- 12+ years of experience driving creative performance in fast-paced environments such as startups, tech companies, digital agencies, or innovative content platforms, with a demonstrated track record of delivering high-impact solutions at scale and influencing strategic direction
- Proven ability to lead complex, ambiguous initiatives end-to-end, translating business challenges into creative strategies that drive measurable outcomes across multiple stakeholders and cross-functional teams
- Advanced data fluency with hands-on experience in analytics, experimentation design, and measurement tools; demonstrated ability to leverage data and AI to generate actionable insights, optimize creative strategies, and inform product or go-to-market decisions
- Track record of mentoring and developing others, with demonstrated ability to raise the bar on creative quality and strategic thinking within a team
- Experience presenting strategic recommendations to executive-level stakeholders and aligning cross-functional leaders on creative direction, with experience influencing executive-level stakeholders, clients, and cross-functional leaders
- Recent work samples required showcasing innovative, tech-forward creative solutions with clear, measurable business impact
Skills
Required:Creative strategy
Benefits
- Not specified in text
Last updated Oct 23, 2026. Interested? Apply on the company site.
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