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Sales Development Representative (SDR)

Lillio· Sales
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Hybrid (Canada)CA$50k - CA$55kFull-timePosted 2mo ago

About the role

SDR role at Lillio (formerly HiMama) focused on researching leads, initiating contact with decision makers in early childhood programs, and setting up future sales stages to drive growth for a social impact EdTech company.

Responsibilities

  • Utilize research to meet and exceed monthly quotas for creating new sales opportunities by responding to warm inbound leads, cold calling, and cultivating new leads
  • Identify gaps preventing prospects from achieving their goals and suggest appropriate products to help them succeed
  • Build rapport quickly with key decision makers in early childhood programs (owners, directors, systems leaders)
  • Prioritize and organize lead pipeline for maximum efficiency daily
  • Record and update data in Salesforce accurately and in real-time
  • Stay informed about changes in the Early Childhood Education industry
  • Collaborate with team and coordinate cross-functionally, especially for top-of-funnel motions
  • Continue to learn and grow as a sales professional

Qualifications

  • Mission alignment with commitment to young children and caregivers
  • Sales or customer success experience in a fast-paced, dynamic organization
  • Highly motivated and energetic with a desire to engage potential customers through outbound calls
  • Exceptional verbal and written communication skills
  • Highly organized with ability to multitask and maintain attention to detail
  • Proven history of meeting and exceeding measurable performance goals
  • Growth mindset and openness to coaching, feedback, and personal development
  • Creative problem-solving and perseverance to overcome objections

Skills

Required:Sales development and prospectingCommunication

Benefits

  • Flexible working arrangements; remote-first with quarterly virtual gatherings and at least one in-person annual meeting
  • Health benefits package (medical, dental, vision)
  • Paid time off (vacation, personal, volunteer days)
  • Learning, mentorship and professional development opportunities
  • Team-wide and company-wide virtual social activities and success celebrations
Last updated Aug 26, 2026. Interested? Apply on the company site.
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About Lillio

Build, manage and grow your early childhood program with Lillio

Lillio (formerly HiMama) saves you time on administrative tasks, simplifies payments, and delivers developmentally appropriate curriculum aligned to state standards for your early childhood program.

Childcare Management SoftwareParent MessagingDaily ReportsCurriculumChildcare
Company profileWebsite

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