General Manager - Poncey Highland, Atlanta, GA
JETSET Pilates· Poncey Highland, Atlanta, GA
Poncey Highland, Atlanta, GAfull-timePosted 1mo ago
About the role
Founding General Manager for a new JETSET Pilates studio in Poncey Highland, Atlanta. Entrepreneurial leadership role focused on launching the studio, building the team, driving membership growth, and delivering an exceptional client experience, with responsibilities shifting to ongoing operations post-launch.
Responsibilities
- Execute local grassroots marketing initiatives prior to opening.
- Build relationships with local businesses, influencers, and community partners.
- Generate excitement and awareness leading up to launch.
- Build and manage a pipeline of prospective founding members.
- Support local social media initiatives that drive awareness and membership growth.
- Coordinate community events and pre-sale activations.
- Recruit, hire, onboard, and develop the founding Instructor and Studio Lead team prior to opening.
- Lead onboarding and operational training initiatives.
- Foster a culture of accountability, collaboration, and hospitality.
- Conduct regular coaching conversations and performance check-ins.
- Partner with ownership on launch readiness.
- Establish operational processes and studio workflows.
- Build schedules, staffing plans, and operational standards.
- Ensure every aspect of opening day is executed successfully.
- Coordinate vendor readiness, equipment setup, and operational logistics to ensure a successful studio launch.
- Drive founding membership sales.
- Execute pre-sale and launch campaigns.
- Coach the team on consultative sales techniques.
- Monitor pre-sale conversion metrics, founding membership goals, and launch readiness KPIs.
- Provide regular updates on launch readiness and business performance.
- Identify opportunities to improve systems and processes.
- Support future studio openings as the brand grows.
Qualifications
- 3+ years of operations or general management experience, ideally in boutique fitness, hospitality, or a luxury membership-model consumer service environment.
- Proven track record of building and leading high-performing teams — ideally across multiple locations or in a pre-opening context.
- Demonstrated self-starter with an entrepreneurial spirit.
- Strong sales instincts with experience driving revenue targets and coaching others to do the same.
- Highly analytical — comfortable building reports, interpreting data, and making decisions backed by metrics.
- Exceptional organizational skills with the ability to manage competing priorities.
- Outstanding communicator who genuinely connects with people.
- Hands-on experience in a fitness instruction or coaching capacity is strongly preferred.
- Passion for community building and understanding of local wellness, fitness, and hospitality community is strongly preferred.
Skills
Required:Operational leadershipTeam developmentSales and revenue growthAnalytical decision-making
Benefits
- Complimentary or discounted JETSET Pilates classes
- Paid time off (PTO)
- Professional development opportunities
Last updated Oct 21, 2026. Interested? Apply on the company site.
About JETSET Pilates
The Modern, Elevated Reformer Experience
JETSET Pilates is a 50-minute, low-impact reformer workout that blends strength, control, and flow. Rooted in precision and designed to transform how you move, JETSET delivers an elevated Pilates experience.
PilatesReformer WorkoutLow ImpactFull Body
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