Brand Marketing Coordinator
Hybrid (Arlington, VA)$59k - $64.5kCorporate (Full-Time)Posted 1mo ago
About the role
Brand Marketing Coordinator coordinating field activation and brand experiences, translating brand strategy and consumer insights into campaigns, and supporting the marketing calendar at national and local levels. Hybrid role based in Arlington, VA.
Responsibilities
- Field Coordination (50%) - Provide guidance to field teams on activation, ensure partnership initiatives align with broader brand strategy, and drive best practices in activation execution.
- Field Coordination (50%) - Serve as the day-to-day point of contact for local field activation, partnering closely with field leadership to support execution in the field.
- Field Coordination (50%) - Manage MBO class comps, ensuring requests are processed accurately and on time.
- Field Coordination (50%) - Process and track field partnership request forms and challenge request forms, keeping field teams informed on status and next steps.
- Field Coordination (50%) - Maintain and update the activation playbook, ensuring field teams have current, easy-to-follow guidance for local execution.
- Field Coordination (50%) - Field and triage incoming questions from the field on activation programs, challenges, partnerships, and playbook guidance.
- Brand Activation (35%) - Coordinate and support owned brand experiences (events, activations, brand moments) from planning through execution.
- Brand Activation (35%) - Manage on-site execution for owned and partner activations, coordinating with agency partners for logistics, staffing, and deliverables.
- Brand Activation (35%) - Lead post-activation recaps, capturing key learnings, performance highlights, and recommendations.
- Brand Activation (35%) - Coordinate and support partner experiences, ensuring logistics, timelines, and deliverables stay on track.
- Brand Activation (35%) - Partner with cross-functional teams to ensure activations run smoothly and reflect brand standards.
- Brand Activation (35%) - Track activation budgets, timelines, and deliverables, flagging risks or delays early.
- Brand & Activation Strategy (15%) - Support the translation of consumer and market insights into brand strategy recommendations.
- Brand & Activation Strategy (15%) - Assist in building out brand platform and campaign materials, ensuring consistency with brand guidelines.
- Brand & Activation Strategy (15%) - Help prepare strategy and campaign materials for internal and stakeholder review.
Qualifications
- 1-3 years of experience in marketing, brand, or field marketing coordination.
- Strong organizational skills with the ability to manage multiple requests and deadlines at once.
- Comfortable working cross-functionally with field teams, partners, and internal marketing stakeholders.
- Detail-oriented, with a bias toward clear, proactive communication.
- Interest in translating consumer insights into brand and campaign ideas.
- Strong writing skills and comfort maintaining shared resources like playbooks and process docs.
- Bachelor's degree in Marketing, Communications, or related field preferred.
Skills
Required:Organizational skillsCross-functional collaborationCommunicationBrand strategy translation
Benefits
- Competitive salary range of $59,006 - 64,464 per year based on experience
- Bonus eligibility based on performance
- Monthly cell phone stipend
- 401(k) with employer match
- Medical, dental, and vision insurance
- Paid parental leave and parental pay benefits
- Free telehealth services
- Employee Assistance Program (EAP)
- Pre-tax commuter benefits
- Flexible PTO
- Free drop-in classes at solidcore
- And more!
Last updated Oct 21, 2026. Interested? Apply on the company site.
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