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Strategic Planning and Operations Lead, SMBG Global

Meta· Sales
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London, UKFull-timePosted 1mo ago

About the role

Senior analytical leader responsible for driving analytical strategy and coordinating global go-to-market insights and actions for Meta's Small and Medium Business Group (SMBG) globally. Translates complex performance data into actionable strategies, partners with regional leadership, and builds frameworks for long-term revenue and advertiser growth.

Responsibilities

  • Develop and drive the analytical strategy and operational roadmap for SMBG globally, translating advertiser performance signals and market trends into prioritized business recommendations for regional leadership
  • Coordinate with global regional leads to ensure insights are holistic and approach is consistent
  • Lead the design and delivery of large-scale planning processes including annual business planning and quarterly business reviews for the SMBG organization
  • Identify and diagnose complex, cross-regional business challenges within Meta's SMBG advertising ecosystem and develop novel analytical approaches to resolve them
  • Build and maintain scalable reporting infrastructure and decision-support tools that enable SMBG sales and operations teams to act on performance data with speed and clarity
  • Influence functional strategy by synthesizing insights across advertiser segments, verticals, and regions to surface opportunities and risks for senior leaders
  • Establish and coach cross-functional partners on analytical methodologies, planning processes, and frameworks for rapid prioritization when business conditions shift
  • Develop contingency plans and resilience strategies for the SMBG business in response to macroeconomic, regulatory, or competitive disruptions across the regions
  • Create and deliver executive-level communications, including weekly business reviews, briefings and strategic narratives, that engage and align senior stakeholders across sales, product, data science, and operations
  • Build and sustain influential relationships with key internal stakeholders across Sales Strategic Planning & Ops, global SMBG leadership, and cross-functional partners to generate alignment and drive shared outcomes
  • Define and track key performance indicators for SMBG business health, proactively identifying leading indicators of risk or opportunity and recommending corrective actions

Qualifications

  • 14+ years of experience in strategic analytics, business strategy, sales operations, or management consulting, with direct application to advertising, marketing technology, or digital media businesses
  • 14+ years of experience translating complex, large-scale datasets into strategic business recommendations for senior or executive audiences
  • Experience leading cross-functional planning processes (e.g., annual planning, business reviews, goal-setting) across multiple markets or regions simultaneously
  • Experience influencing senior leaders and functional strategy through structured analytical frameworks, written proposals, and stakeholder alignment in ambiguous or rapidly evolving environments
  • Experience building scalable analytical tools, reporting systems, or decision-support frameworks that drive operational outcomes for sales or go-to-market organizations

Skills

Required:Strategic analyticsCross-functional planningStakeholder management

Benefits

  • Note: Benefits not explicitly listed in the supplied description.
Last updated Oct 23, 2026. Interested? Apply on the company site.

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