← All roles

GTM Engineer

WGSN· Marketing – Digital
Apply on company site
London, UKPermanentPosted 1mo ago

About the role

Hybrid, highly technical GTM Engineer to bridge marketing technology, revenue operations, and software engineering. Architect, automate, and maintain the revenue ecosystem across the MarTech stack and revenue systems.

Responsibilities

  • Marketo Engineering & Attribution: Architect, optimise, and maintain complex Marketo programs, dynamic templates (utilising Velocity scripting), custom objects, and multi-touch attribution models in collaboration with Marketing Operations, Business Intelligence, and GTM teams.
  • Lead Lifecycle & Routing: Build and refine end-to-end lead scoring, lifecycle stage transitions, and routing logic between Marketo and Salesforce to ensure efficient & automated sales handoffs.
  • Inbound & Paid Media Pipelines: Build and manage SQL-based data pipelines (BigQuery/Snowflake/dbt) and automated extracts connecting our MarTech - GA4, SEO/GEO data, and paid media platforms (LinkedIn, Google Ads, Meta) to the central data warehouse.
  • System Integration & Webhooks: Design, implement, and monitor robust API integrations, webhooks, and middleware to sync real-time data across Marketo, Salesforce, Revenue Systems tools (Gong, Lusha, ZoomInfo), and data warehouses.
  • Automated Enrichment & personalisation: Develop custom Python/Node.js scripts connecting lead capture channels to LLM APIs (Claude, Gemini) to auto-categorise, enrich, and score inbound/outbound leads in real time.
  • Unstructured Data & AI Insights: Extract actionable intent signals, sentiment, and competitor mentions from conversational tools (e.g., Gong API) and feed enriched data back into revenue systems and the warehouse.
  • Emerging Tech Exploration: Experiment with multi-agent orchestration systems, LLM-powered workflows, and protocols to automate complex operational and administrative tasks.
  • Custom Scripting & Automation: Write Python and JavaScript code to automate manual workflows and bridge legacy gaps across the revenue ecosystem.
  • Full Stack Support & Maintenance: Troubleshoot API failures, debug automation flows, and support platforms across the global revenue ecosystem.

Qualifications

  • 3+ years in MarTech, RevOps, or GTM Engineering with a proactive builder mindset
  • Expert-level Marketo knowledge (programs, lead lifecycles, webhooks, Velocity scripting, tokens); Adobe Marketo Engage Certified Expert (MCE) or above desirable
  • Strong coding skills in Python, JavaScript, SQL, HTML/CSS, JSON, REST/SOAP APIs, and webhooks
  • Hands-on experience with BigQuery, Snowflake, or dbt
  • Experience interfacing with LLM APIs (OpenAI, Claude, Gemini) using Python/JS
  • Familiarity with Salesforce (Flows/Apex/APIs), Gong, ZoomInfo, Lusha, LinkedIn Sales Navigator, and middleware (Zapier, Make, Workato, Funnel)
  • Proficient with Git workflows, AI coding assistants, and JIRA
  • Strong stakeholder management and ability to translate objectives into technical architectures

Skills

Required:Marketo ArchitectureProgramming & ScriptingData Engineering & AnalyticsApplied AI Integration

Benefits

  • 25 days of holiday per year with option to buy/sell up to 5 days
  • Pension, Life Assurance and Income Protection
  • Private Medical, Dental Insurance & Critical Illness
  • Employee assistance programme, season ticket loans and cycle to work
  • Volunteering opportunities and charitable giving options
  • Great learning and development opportunities
Last updated Oct 21, 2026. Interested? Apply on the company site.

About WGSN

Trend Forecasting & Analytics 2025-2032

WGSN is the global authority on change, using expert trend forecasting combined with data science to help you get ahead of the right trends

Trend ForecastingData ScienceConsumer InsightProduct DesignTradingAnalytics
Company profileWebsite

More open roles at WGSN