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APAC GTM Enablement Lead

Anthropic· Sales
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Hybrid (Sydney)full-timePosted 4w ago

About the role

Enablement Lead responsible for building and delivering APAC in-region go-to-market enablement programs (onboarding, skill development, coaching support, and launch readiness) aligned with global enablement assets, tailored for APAC markets and languages.

Responsibilities

  • Set up the APAC enablement rhythm: in-region onboarding cohorts, live practice-based sessions in APAC time zones, and a feedback loop into the global programme
  • Adapt the international portfolio for APAC, writing and translating content for multiple markets ahead of delivery
  • Personally design and facilitate deal walkthroughs, role-plays and customer-conversation rehearsal, prioritizing practice over presentation
  • Partner with regional GTM leaders to build a coaching standard that scales with manager growth
  • Own launch readiness for the region so new models/products ship with APAC field certified in the same weekly cycle
  • Build the measurement habit: track how field behavior changes after enablement, not just content shipped or attendance

Qualifications

  • 8+ years in GTM enablement, sales productivity or similar roles, including experience leading or running enablement programmes
  • Experience delivering GTM enablement in APAC, ideally across more than one market
  • Experience influencing beyond own team or region with program adoption or stakeholder impact
  • Hands-on track record designing and running practice-first enablement, measured by changes in field behaviour
  • Understanding of adult learning principles and comfort helping experienced sellers unlearn pre-AI habits
  • Creativity with AI in enablement (personalised practice, real-deal scenarios, fast feedback)
  • Experience owning programmes end-to-end (design, delivery, measurement)
  • Experience enabling a multilingual/multicultural field and awareness of pitfalls of English-first content
  • Comfort collaborating with sales leaders as a peer on pipeline reviews, deal inspection and forecast conversations
  • Good judgement on when to adapt global programmes or adopt as-is

Skills

Required:GTM enablement program designDeal walkthroughs and role-playsContent adaptation and localizationStakeholder managementAdult learning and training methodology

Benefits

  • Competitive compensation and benefits
  • optional equity donation matching
  • generous vacation and parental leave
  • flexible working hours
  • lovely office space for collaboration
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Anthropic

building reliable, interpretable, and steerable AI systems

Anthropic is an AI safety and research company that's working to build reliable, interpretable, and steerable AI systems.

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