Community Lead - Kraken Pro
Kraken· Marketing
RemoteFull-timePosted 4w ago
About the role
Kraken Pro Community Lead responsible for building and growing a trader-focused community around Kraken Pro. Be an active participant in crypto trading communities, run AMAs and events, develop ambassador programs, and translate community feedback into product improvements.
Responsibilities
- Live in the trenches across Discord, Telegram, X, TradingView, Reddit, and group chats; participate actively rather than merely monitor channels.
- Be the fastest voice in the room during market events; post with speed and accuracy when the market moves.
- Build and run an ambassador and power-user program targeting market makers, quant desks, and high-volume traders.
- Run community programs publicly (AMAs, live trading sessions, feature launches, competitions, post-mortems). Own the format.
- Serve as the liaison between community and Product; collect receipts on issues and communicate back to community.
- Create content that is shareable (threads on microstructure, feature teardowns, release notes that read clearly).
- Show impact with metrics (sentiment, share of voice, community-sourced signups, retention) and bring numbers to the table.
Qualifications
- 3+ years running community or social for a product with a technical, skeptical audience (crypto, fintech, gaming, or dev tools).
- Experience with trading concepts (funding rates, maker/taker economics, slippage, latency) and ability to discuss them without glossaries.
- Strong writing skills (short-form and long-form) and fast-paced communication style.
- Thick skin, good instincts, and ability to de-escalate without becoming corporate; know when to push back.
- Proven track record of building something from a standing start, not just maintaining an existing account.
- Ability to operate without a rigid brief and make decisions quickly in a fast-moving environment.
Skills
Required:Trading knowledgeCommunity managementWriting
Last updated Sep 23, 2026. Interested? Apply on the company site.
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