Category Manager, Australia
Hybrid (Sydney, Australia / Melbourne, Australia)A$150k - A$200kFull-timePosted 4w ago
About the role
Launch and own a category in Australia, build seller and influencer communities, and use data-driven strategies to grow Whatnot’s presence in Australia.
Responsibilities
- Launch and own a category in Australia
- Strategize the best ways to scale efforts for first category success
- Partner with GM, Australia on determining next category to launch
- Build relationships with influencers, plan and execute activations to bring their audiences onto Whatnot
- Organize and execute on-app and in-person events related to the category
- Develop a robust pipeline of sellers (resellers, influencers, shops)
- Identify and onboard high-potential sellers and manage ongoing relationships and communications
- Advise sellers on growing their Whatnot businesses and develop top Australian sellers
- Stay close to sellers and buyers to provide product-facing insights and problems to solve
- Analyze data to develop actionable strategies and measure impact across Australia
- Jump in to drive strategic projects in own category and across partnerships when needed
Qualifications
- 4+ years in fast-paced, client-facing roles (e.g., Strategy Consulting, Private Equity, partnerships at a tech company)
- Experience in business development or partner-facing roles
- Experience building and executing a sales or partner pipeline
- Strategic and creative thinker who turns research and data into actionable plans
- Passion for creator communities and/or knowledge of Whatnot product categories (e.g., vintage clothing, collectibles)
- Experience at a high-growth startup, marketplace, or creator-focused platform is a plus
- Proficiency in SQL a plus
- Experience buying and selling in online marketplaces a plus
Skills
Required:Category managementInfluencer relationship buildingSeller acquisition and managementData analysis
Benefits
- Generous Holiday and Time off Policy
- Comprehensive Health Insurance for you and your dependents
- Work From Home Support
- Care benefits
- Superannuation contributions per local requirements
- Monthly allowance to dogfood the app
- Parental Leave
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Whatnot
Whatnot is the largest livestream shopping platform in the U.S.
Whatnot is the largest livestream shopping platform in the U.S., connecting buyers and sellers in real-time across any category – from collectibles like trading cards to comics, fashion, sneakers, and more.
marketplacee-commerce
More open roles at Whatnot
- Software Engineer, Core Machine Learning4d agoHybrid (San Francisco, CA / Seattle, WA / Remote (US))
- Category Manager, Australia - Sports4d agoHybrid (Sydney, Australia / Melbourne, Australia) · Operations
- Data Scientist, Seller Merchant4d agoHybrid (Remote / New York, NY / San Francisco, CA) · Seller Merchant
- 4d ago
- Staff Software Engineer, Ads ML4d agoHybrid (New York, NY) · Engineering
