Category Manager, Australia - Fashion
Hybrid (Sydney/Melbourne)A$150k - A$200kFull-timePosted 4w ago
About the role
Founding team member in Australia responsible for launching and growing a category in Australia, building seller communities, creating influencer activations, and using data to drive category growth for Whatnot’s regional presence.
Responsibilities
- Launch and own a category in Australia
- Strategize the best ways to scale your efforts to make our first category successful
- Partner with GM, Australia on determining which category to launch next
- Build relationships with influencers, planning and executing activations to bring their audiences onto Whatnot
- Organize and execute on-app and in person events connected to the most exciting products, moments, and fandoms related to your category
- Develop a robust pipeline of sellers, including resellers, influencers, and shops
- Identify and bring on board high-potential sellers managing ongoing relationships and day-to-day communications
- Advise sellers on ways to grow their businesses on Whatnot
- Stay close to sellers and buyers to provide product team with user insights and problems to solve
- Analyze and leverage data to develop actionable strategies, measure impact, and drive growth in your category and across Australia
- Be able to ramp up quickly and independently drive strategic projects in your own category and across partnerships
Qualifications
- 4+ years of experience in fast-paced, client-facing roles (e.g., Strategy Consulting, Private Equity, or partnerships at a fast-paced tech company)
Skills
Required:Category launch strategyPartnerships / business developmentSeller community developmentData-driven decision making
Nice to have:SQL
Benefits
- Generous Holiday and Time off Policy
- Comprehensive Health Insurance for you and your dependents
- Work From Home Support
- Care benefits
- Superannuation contributions in accordance with local requirements
- Monthly allowance to dogfood the app
- Parental Leave
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Whatnot
Whatnot is the largest livestream shopping platform in the U.S.
Whatnot is the largest livestream shopping platform in the U.S., connecting buyers and sellers in real-time across any category – from collectibles like trading cards to comics, fashion, sneakers, and more.
marketplacee-commerce
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